Business Development Manager - Publisher

Puffy

Position: Head of Business Development - Publisher & Affiliate Partnerships Compensation: USD $100,000 - $130,000 per annum + up to 30% Performance Bonus
Location: Remote

We're one of the top 5 mattress brands in the US, and we're looking for a partnership strategist who can build revenue engines, not just manage relationships. You'll establish and scale performance-driven partnerships with tier-1 publishers, content sites, and affiliate networks—turning editorial relationships into measurable revenue while maintaining our 3:1 ROAS constraint.

This isn't just another business development role. You'll structure deals with Forbes, CNET, Sleep Foundation, and Wirecutter/NYT that generate millions in attributable revenue. You'll negotiate terms, optimize attribution models, and continuously refine campaigns based on EPC, ROAS, and conversion data. Top 5 Mattress Brand in US with Over $1 Billion USD in Sales
Remote-first culture with genuine work-life integration. Design your workday around peak performance hours, not arbitrary office schedules. We measure output and impact, not time spent online.

5+ years of business development or partnership management experience in B2C/D2C e-commerce (any vertical - consumer products, home goods, electronics, health & wellness, etc.)

Proven track record recruiting and activating publisher partnerships with measurable revenue outcomes
Experience with premium publishers: Demonstrated success securing editorial placements or partnerships with tier-1 publishers (Forbes, CNET, major review sites, or equivalent authority publications)
Performance marketing mindset: Deep understanding of performance metrics (EPC, ROAS, CPA), attribution models, and data-driven optimization

Technical Capabilities:
Proficiency in affiliate tracking and partnership management platforms (Impact, Partnerize, or similar)
Experience with competitive intelligence tools (BrandVerity, Similarweb, Ahrefs, or Visual Ping)
Comfortable working with attribution frameworks and multi-touch conversion analysis

Strong relationship management across diverse partner types (editorial teams, affiliate managers, content creators)
Comfortable navigating ambiguity and making data-driven decisions with incomplete information
Strong project management skills with ability to manage multiple partnership tracks simultaneously

International partnership experience: coordinating with global partners and tailoring programs to diverse markets
Publisher/editorial background: understanding of content creation cycles, editorial calendars, and newsroom dynamics

Monthly performance bonuses (up to 30%)

The Leaders Club: Opportunity for selection to an elite lifestyle transforming recognition program featuring premium wellness memberships, exclusive professional networking events, and annual leadership retreats
'Comprehensive medical, dental, and vision insurance

Generous Paid Time Off (PTO) + US Public holidays

Remote First: Work from the comfort of your home office
Learning & development opportunities
International team collaboration (14+ nationalities)

1,000 Puffy/Halo Board store credit post 1 year completion

Apply

Vacancy posted 23 days ago

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