UGC & Influencer Marketing Specialist (Part-Time)
Canada
- Remote job
Description
BlueTuskr is a full-service e-commerce growth agency built exclusively for e-commerce brands. We combine paid media, owned media, creative, and analytics to help our clients scale profitably. Our team is made up of specialists who are deeply invested in their craft — and in the success of the brands they serve.
This isn't a "jack of all trades" environment. We hire people who are exceptional at what they do, then give them the resources and autonomy to do it well. The Opportunity We're looking for a UGC & Influencer Marketing Specialist who knows how to find the right creators, get great content out of them, and turn that content into results for our clients. This is a hands-on role for someone who has spent real time sourcing creators, negotiating deals, briefing shoots, and turning raw UGC into marketing-ready assets.
You'll manage creator relationships and content pipelines across a portfolio of e-commerce clients, working closely with our owned media, paid media, and creative teams to make sure every piece of content has a job to do — whether that's driving conversions in a Meta ad or building trust on a product page. This role starts part-time at 20 hours/week , with real room to grow as your client roster and responsibilities expand.
What You'll Own Creator Sourcing & Relationships
- Identify and vet UGC creators and micro/nano-influencers who fit each client's brand and audience
- Reach out to and negotiate rates, deliverables, and usage rights with creators
- Manage seeding and gifting programs to build an ongoing pipeline of content
- Source creators manually (via social, DM, email outreach) when a platform isn't available or doesn't fit the need
- Maintain a running roster of vetted creators by niche, price point, and performance
- Write clear, creative briefs so creators know exactly what to shoot and why
- Review submitted content for quality, brand fit, and compliance before it goes anywhere
- Coordinate content calendars and delivery timelines across multiple client accounts
- Light editing/captioning of UGC and influencer content for organic and paid use
- Partner with the owned and paid media teams to identify which UGC angles are winning and feed that back into briefs
- Track creator and content performance (engagement, conversion, ad performance) and report on results monthly
- Manage or advise on usage rights, whitelisting, and Spark Ads/partnership ad setups where applicable
- Stay current on platform trends (TikTok, Instagram, Reels) and bring fresh content ideas to clients
- A natural relationship-builder — creators like working with you, and you know how to negotiate without burning bridges
- A sharp eye for content that will actually perform, not just content that looks nice
- Organized enough to run multiple creator pipelines and client calendars at once without dropping the ball
- Comfortable giving direct, specific feedback on content
- Analytics-minded — you want to know why a piece of content worked, not just that it did
- Experienced with e-commerce or D2C brands (agency or in-house)
- You've built a working roster of vetted creators across your assigned client accounts
- You've run at least one full content cycle — sourcing, briefing, review, delivery — for each client
- You've established a system for tracking creator performance and reporting results
- You've built a productive working relationship with the paid media and creative teams
- Clients see a clear uptick in usable, on-brand content in their pipeline
- 1–2+ years of experience in UGC, influencer marketing, or social media content coordination
- Experience sourcing and managing relationships with content creators/influencers
- Comfort negotiating rates and usage rights
- Working knowledge of TikTok, Instagram, and current social/UGC trends
- E-commerce or D2C brand experience (agency or in-house)
- Experience with UGC/influencer platforms (e.g., Trend.io, Impact, Billo, Aspire, Grin, Insense, Upfluence, etc.)
- Basic content editing/captioning skills (CapCut, Premiere Rush, or similar)
- Experience running whitelisting or Spark Ads/partnership ads
- Agency background preferred
- Hours: 20 hours/week to start, with the opportunity to scale up as the role and client roster grow
- Availability: Between 9 a.m. and 6 p.m. EST
Vacancy posted 20 hours ago
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