EviSmart Content Marketing Lead
Evismart
Drive captivating narratives and impactful content at EviSmart, a leading B2B SaaS firm. Shape case studies, hooks, and positioning for a product growing at 145% YoY. EviSmart is looking for a Content and Product Marketing Lead to join its Vancouver headquarters or Manila operations. This role focuses on crafting compelling messaging and content that resonates in a fragmented dental industry. You'll create case studies, manage positioning architecture, and write long-form content that drives sales success. Key Responsibilities:
- Interview customers to produce high-impact case studies
- Build and maintain a data-backed hook library
- Oversee positioning architecture for various customer archetypes
- Create sales enablement tools like battle cards and one-pagers
- Write conversion-oriented long-form content
- 5+ years of B2B SaaS marketing experience
- Proven portfolio of impactful case studies
- Strong skills in hook-driven writing
- Customer interview and engagement expertise
- Proficiency in modern writing tools, including AI
L'offre d'emploi a été publiée il y a 1 jour
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