MarTech Digital Marketing Specialist

Job Responsibility:

Description

**Please note that we are currently accepting applications from those residing and are legally eligible to work in Canada. **

Join The Credit Pros for a 100% Full-time REMOTE OPPORTUNITY:

Unlock Your Potential in the Thriving Credit Repair Industry!

Are you ready to take your career to new heights? At The Credit Pros, we believe that unique perspectives drive innovation and success. We're seeking talented individuals who are passionate, eager to learn, and thrive on fresh challenges. If you're ready to join a team that works hard and plays hard, look no further - you're destined to be a future TCP employee.

About Us:

The Credit Pros is a national leader in credit repair, dedicated to helping clients eliminate negative, inaccurate, outdated, and erroneous items from their credit reports. Our mission extends beyond repair - we educate clients on how the credit system works and empower them to proactively improve their financial well-being. As an Inc. 5000 company, we're at the forefront of industry growth, committed to building an exceptional organization that positively impacts the lives of both our clients and employees. Our dedication to excellence has earned us recognition as one of Inc. Magazine's top 50 places to work and a prestigious Smart CEO Magazine Corporate Culture Award.

Summary:

The Credit Pros is seeking a MarTech Digital Marketing Specialist to create and deliver data-driven, integrated customer experiences inside the marketing technology stack. This is a hands-on, roll-up-your-sleeves role for a doer who thrives on execution, not just strategy. You will actively manage ad spend, optimize conversion rates, automate email marketing, and analyze performance data to drive measurable results. You'll collaborate with cross-functional teams to align digital efforts with business goals, stay ahead of industry trends, and execute strategies that maximize brand visibility and customer engagement. If you love diving into the details, making things happen, and seeing the direct impact of your work, we want to hear from you!

Job Responsibilities:

• Build & execute all customer communications across automated channels (primarily email, SMS & and push notifications) including the automation that powers them.
• Manage and optimize ad spend across platforms such as Google, Bing, Meta, and TikTok to enhance brand awareness, generate high-quality leads, and drive conversions.
• Execute Conversion Rate Optimization (CRO) initiatives using industry-leading tools like Unbounce and VHO to improve site performance through A/B and multivariate testing.
• Develop and automate email marketing campaigns, including transactional emails, newsletters, promotional outreach, and drip campaigns, to nurture leads and engage existing customers.
• Develop and execute campaigns to drive revenue through ancillary monetization strategies.
• Lead the creation and curation of compelling, high-quality content, including blog posts, videos, and social media assets, to enhance audience engagement.
• Monitor and optimize email and SMS deliverability to maximize engagement and conversion rates.
• Create marketing automation workflows to identify and promote cross-sell opportunities, enhancing customer engagement and revenue growth.
• Track and analyze performance metrics using analytics tools to identify trends, uncover insights, and provide data-driven recommendations for campaign improvements.
• Create reports, dashboards, and presentations that showcase campaign effectiveness, measure ROI, and guide future marketing strategies.
• Stay ahead of emerging trends and best practices in digital marketing, paid advertising, email automation, and social media management.
• Work closely with cross-functional teams, including Marketing, Sales, and Creative, to align digital marketing initiatives with overall business goals.

Requirements

• Remote full-time availability Monday to Friday 09:00 AM to 06:00 PM Eastern Time Zone
• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing, with expertise across paid advertising, SEO, SEM,CRO, email marketing, and social media
• Low-code and no-code automation skills are a nice to have
• Strong technical proficiency in digital marketing tools and platforms.
• Hands-on experience with GA4, Google Ads, Meta Ads Manager, Customer.io, WordPress, Zapier, Salesforce, and Jira.
• Strong analytical skills with the ability to interpret data, extract insights, and drive strategic decisions.
• Knowledge of the latest AI trends and their applications in digital marketing.
• Exceptional written and verbal communication skills.
• Creative thinker with strong problem-solving abilities.
• Results-oriented, highly organized, and capable of managing multiple projects under tight deadlines.
• Ability to work independently and thrive in a fast-paced, dynamic environment.

Benefits

Benefits:

We value work-life balance and understand the importance of well-being. That's why we offer the following benefits:

• Work with a Remote First digitally automated credit repair company which aims at helping Americans attain financial success
• Base Salary: USD $70,000 - $75,000/yr
• Flexible Accruing Paid Time Off
• Company Holidays
• Birthday Time Off
• Health, Dental and Vision Insurance

Join Our Team:

At The Credit Pros, we foster an inclusive environment that welcomes applicants from all backgrounds, regardless of race, gender, orientation, gender identity or expression, economic class, color, ability, disability, age, religious beliefs or disbeliefs, or status. We believe that everyone deserves equal opportunities to grow and succeed.