Associate Creative Director (Copy)

Come make your difference in communities across Canada, where authenticity, trust and making connections is valued – as we shape the future of Canadian retail, together. Our unique position as one of the country's largest employers, coupled with our commitment to positively impact the lives of all Canadians, provides our colleagues a range of opportunities and experiences to help Canadians Live Life Well®.

At Loblaw Companies Limited, we succeed through collaboration and commitment and set a high bar for ourselves and those around us. Whether you are just starting your career, re-entering the workforce, or looking for a new job, this is where you belong.

About Loblaw Agency

Loblaw Agency is our in-house creative agency within our Marketing team. At Loblaw Agency, we expertly translate our customers’ needs into real, engaging work that speaks to Canadians and drives brand love. Join our growing team and come dream up original creative for some of Canada’s most loved and trusted brands!

Role will shift between the Loblaw Agency campuses. This includes our Loblaw offices at Bathurst and Lakeshore, Toronto ON and 1 President Choice Circle, Brampton ON.

Job Description

Are you a creative visionary, with an unwavering dedication to achieving creative excellence? Do you like award-winning, game-changing, big ideas? Specifically helping come up with them and bringing them to life? Then this is the role for you. Loblaw Agency is currently looking for an Associate Creative Director (with a background in copywriting) to join our team. The Associate Creative Director will report to the CD and will play an integral role on our Loblaw Agency team.

You will lead a team specializing in Copywriting, Art Direction and Design, and you are passionate about unique, imaginative ideas. You understand what makes each of the channels unique and you are driven by results. You're a team player and collaborator who wants to deliver all the most engaging ideas in support of our famous brands.

Key Responsibilities

• Leading a team in developing exceptional creative ideas for a diverse range of tier one brands, across all mediums; including no name, PC and more.
• Strong Strategic acumen to deliver creative ideas on brief and on brand.
• Strategic and executional experience with social, digital, video and print.
• Evaluate team structure and resource and drive projects.
• Lead the direction of the team and partners to develop creative art and copy to best support the creative strategy and vision.
• Ensure brand guidelines and directives are embraced and adhered to.
• Stay curious and be familiar with competitor marketing programs and creative techniques.
• Ensure creation of effective, industry leading creative concepts.
• Create inspiring, concise presentations and present your work effectively with Senior Leadership.
• Be resourceful to work with different budgets and in partnership with production, come forward with ideas, solutions and suggestions.
• Proactive ideas/projects as directed by the CD as we build our world class agency.

Qualifications

• 7+ years of relevant creative experience, preferably in an agency.
• Proven track record of creating award-winning, game-changing work.
• Bachelor’s degree or Diploma, new media arts, communication design, creative advertising or equivalent.
• Expertise in leading an engaged creative team (with direct reports) and evaluating performance effectiveness.
• Expert ability to lead and direct photography and broadcast shoots (experience in food photography preferred but no mandatory).
• Trusted partner with the insight, knowledge and professional leadership to confidently move from concept through to completion of a project.
• Master in the art of storytelling for social media, television, digital etc.
• Proven ability to lead a team through multiple campaigns in a fast-paced environment.
• Proven ability to create effective, original advertising materials.
• Exceptionally innovative and creative, with excellent ability to collaborate.
• Exceptional interpersonal and communication skills to build relationships with peers and Senior Stakeholders through presenting inspiring & strategically driven creative and ideas.
• Expert knowledge in industry-standard software and tools such as the Adobe Creative Cloud, MS Office, Workfront, and online market research.
• Experience in brand development in multichannel marketing (Social, Digital, Apps, Events, TV, Print, OOH, Experiential, etc).

Our commitment to Sustainability and Social Impact is an essential part of the way we do business, and we focus our attention on areas where we can have the greatest impact. Our approach to sustainability and social impact is based on three pillars – Environment, Sourcing and Community – and we are constantly looking for ways to demonstrate leadership in these important areas. Our CORE Values – Care, Ownership, Respects and Excellence – guide all our decision-making and come to life through our Blue Culture. We offer our colleagues progressive careers, comprehensive training, flexibility, and other competitive benefits – these are some of the many reasons why we are one of Canada’s Top Employers, Canada’s Best Diversity Employers, Canada’s Greenest Employers & Canada’s Top Employers for Young People.

We have a long-standing focus on diversity, equity and inclusion because we know it will make our company a better place to work and shop. We are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability (which may be visible or invisible, temporary or permanent) can be made at any stage of application and employment. We encourage candidates to make their accommodation needs known so that we can provide equitable opportunities.

Please Note

Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.

Hiring Range / Échelle salariale à l’embauche :$100,000.00 - $132,000.00 / 100.000,00$ - 132.000,00$ (per year / par an) A candidate’s experience and knowledge as well as the geographical region in which the position is located may be factored into the pay a candidate receives for this position. This posting is for an existing vacancy. The Company uses artificial intelligence for the purpose of screening, assessing and/or selecting applicants for this position. / L’expérience et les connaissances d’un candidat ainsi que la région géographique dans laquelle le poste est situé peuvent être prises en compte dans la rémunération qu’un candidat reçoit pour ce poste. Cette offre d’emploi concerne un poste vacant existant. L’entreprise utilise l’intelligence artificielle dans le but de filtrer, d’évaluer et/ou de sélectionner les candidats à ce poste.