Trader Programático con Estrategias de ROI
Backbone
Gestiona campañas programáticas para maximizar el ROI con un enfoque analítico y creativo. Este rol implica la optimización continua a través de técnicas avanzadas como pruebas A/B. Buscamos un Trader Programático con más de 2 años de experiencia en agencias o equipos internos. Debes ser capaz de manejar campañas desde la configuración hasta la optimización, tomando decisiones basadas en datos. La experiencia con diversas plataformas DSP como Google Display & Video 360 es esencial para el éxito del puesto. Key Responsibilities:
• Gestionar campañas programáticas de principio a fin
• Monitorear el rendimiento y proponer mejoras continuas
• Realizar pruebas A/B para optimización de campañas
• Generar informes y presentar métricas al equipo
• Solucionar problemas técnicos de campañas rápidamente Requirements:
• Más de 2 años en publicidad programática
• Dominio de DSP: Google, The Trade Desk, Viant
• Fuertes habilidades analíticas y de gestión de proyectos
• Certificaciones en plataformas programáticas deseables
• Inglés C1-C2 Aplica tus habilidades en plataformas programáticas para llevar nuestras campañas al siguiente nivel.
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Vacancy posted 2 hours ago
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