Manager, Heli Sales (Canmore)
CMH Heli-Skiing
Job Details Position Title: Manager, Heli Sales
Company: Alterra Experiences
Reports To: VP, Global Sales
Location: Banff, Alberta with remote travel expectations
Employment Type: Full‑time, year‑round
Position Overview The Manager, Heli Sales leads the Heli Sales team to convert inbound leads into current business across two iconic heli‑skiing brands: CMH Heli‑Skiing & Summer Adventures and Mike Wiegele Helicopter Skiing (MWHS). The role oversees all aspects of new guest acquisition, from lead management and conversion strategy to team coaching, performance optimization, and cross‑functional alignment. The Manager works closely with the Manager, Guest Experience to ensure a seamless transition from sales to service, uphold consistent quality standards across both brands, and shape the overall guest journey. This role is essential in driving revenue growth, expanding the first‑time guest segment, and positioning the company’s portfolio as the global leader in heli‑skiing experiences.
Essential Duties and Responsibilities Work with senior leadership to build a culture that prioritizes all aspects of safety, the best possible experience for our employees and guests, recognizes our responsibility to the communities and mountain environment we are so privileged to operate in, and achieves leading financial results.
Help develop and implement strategic goals and objectives aligned with the overall CMH business strategy.
Develop and implement key performance objectives to meet business and guest expectations and optimize employee productivity in line with business growth.
Plan and participate in meetings with key leadership and project teams as and when necessary, providing necessary inputs for the timely completion of tasks.
Manage multiple projects and effectively prioritize tasks, responsibilities, and goals; use goals to guide actions and create detailed action plans.
Help develop and support implementation of OHS, sustainability, and DEI initiatives.
Train, participate in, and provide support, as required, during emergency response situations.
Leadership & Team Management Lead, coach, and develop a high‑performing team of Heli Sales Specialists focused exclusively on new guest acquisition.
Establish a culture of consultative selling, responsiveness, and brand pride across both CMH and MWHS.
Provide ongoing training on product knowledge, sales techniques, CRM utilization, and performance expectations.
Conduct regular 1:1s, performance reviews, and skill‑development sessions to strengthen conversion effectiveness.
Sales Strategy & Performance Management Develop and oversee lead‑management strategies that maximize conversion and optimize lead distribution across team members.
Set monthly and seasonal sales targets, monitor performance, and implement action plans to ensure achievement.
Analyze lead flow, conversion trends, and campaign performance to refine sales tactics and identify opportunities for growth.
Deliver accurate sales forecasting, pipeline insights, and weekly/monthly performance reporting to leadership.
Portfolio Representation: CMH + MWHS Ensure the team has deep expertise in both brands’ offerings, including heli‑ski and heli‑hiking programs, terrain, lodges, safety programs, and experience differences.
Guide the team in presenting both brands as a unified portfolio of premium heli‑skiing experiences.
Maintain brand positioning, messaging consistency, and experience alignment across all sales communications.
Collaboration With the Manager, Guest Experience Coordinate closely to ensure seamless handoff of newly booked guests into the Guest Experience workflow.
Align on service standards, communication quality, and guest journey expectations.
Collaborate on training to maintain consistent language, brand representation, and guest‑centric behaviors across Sales and Guest Experience teams.
Work together to improve the lead‑to‑loyal‑guest pipeline and year‑over‑year retention of first‑time guests.
Operational & Cross‑Functional Alignment Work with Marketing to optimize campaign targeting, enhance lead quality, and refine messaging based on sales data.
Partner with Operations, Hospitality, and Guiding teams to ensure the sales team fully understands capacity constraints, program availability, and operational considerations.
Participate in product development and pricing discussions by bringing forward guest insights and conversion trends.
Minimum Qualifications Bachelor’s degree in a related field.
5+ years of leadership experience with sales and guest service.
Experience selling in the ski, travel, or luxury tourism industries, preferred.
Experience with CRM programs and other associated sales software platforms, preferred.
Valid driver’s license with clean driver’s abstract.
Competencies, Knowledge, Skills, Abilities, and Other Qualities All CMH employees will demonstrate integrity, discretion, and critical thinking, along with adaptability and effective problem‑solving skills. A positive, collaborative working style is essential, with the ability to build meaningful relationships with key internal and external stakeholders. Strong organizational skills, attention to detail, and strategic planning abilities are crucial. The candidate must be able to communicate clearly, effectively, and in a timely manner, maintaining professionalism and confidentiality in all interactions. Proficiency in Microsoft Office and the ability to quickly learn other relevant software platforms are important, as is the ability to prioritize tasks in a fast‑paced environment with fluctuating seasonal workloads and changing priorities. The role requires a trustworthy, goal‑oriented, respectful, and self‑directed individual who can navigate complex responsibilities. Additionally, the candidate must have the confidence to interact with all levels of the company, including those in remote locations within a hub‑and‑spoke model.
Working Conditions Able to lift, carry, or otherwise move and position up to 20 pounds on an occasional basis.
Manual dexterity to operate a computer and other common office equipment on a regular basis.
This position requires you to work on evenings, weekends, and holidays based on the needs of the business.
This position will require frequent travel to CMH areas, as well as other business‑related travel.
CMH is committed to developing a rich culture, a diverse workforce, and a healthy work environment in which every employee is treated fairly and respected. Each employee will contribute to the company’s success while also having the opportunity to achieve their full potential as individuals.
Other Duties as Assigned This position description is an overview of the scope of responsibilities for the role described above. With the evolution of CMH, the responsibilities of this position may change, as may the details that are associated with many of the tasks. During these times of change, this position requires flexibility and willingness to accept new responsibilities and potentially transfer others.
Compensation A competitive compensation package will be provided including an attractive base salary which is based upon qualifications, experience, and skill set, as well as an annual incentive program. Further details will be discussed in a personal interview.
Benefits and Perks Health and dental benefits after 90‑day probationary period.
Group Savings Plan eligibility after the 90‑day probationary period.
Flex Time Off. OR Paid Personal/Sick and Vacation days (Under SR MGR).
CMH Ski Pass Program.
IKON Pass Benefits.
Pro deal affiliations with Brand Partners.
Opportunities to heli‑hike and heli‑ski, as available.
Equal Opportunity Employer Statement CMH is an equal opportunity employer #J-18808-Ljbffr
Vacancy posted 4 hours ago
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