Performance Marketing Manager - Valnet (Longueuil)
Valnet
Performance Marketing Manager
Location: Montreal, Quebec
Reporting Structure: Portfolio Manager
Who we are
Valnet Inc. is the leading digital publishing and media investment Company that owns and operates over 25 authoritative brands across diverse verticals, including entertainment, sports, technology, automotive, gaming, lifestyle and travel.
Summary
We are looking for a Performance Marketing Manager to lead our digital acquisition strategy and scale customer growth within our Auto portfolio. This role is ideal for a highly analytical and strategic marketer who brings deep expertise in performance marketing, a strong grasp of consumer intent, and a track record of driving growth at scale.
Responsibilities
- Own and lead the end-to-end performance marketing strategy across paid search, paid social, display, and affiliate channels.
- Manage and optimize significant paid media budgets, including forecasting, pacing, and ROI accountability.
- Drive campaign execution and scaling across Google Ads, Meta (Facebook/Instagram), LinkedIn Ads, YouTube, and programmatic platforms.
- Establish performance targets and continuously optimize against key metrics — CAC, CPL, ROAS, CTR, CVR, CPA.
- Lead advanced testing strategies (creative, audience, bidding, landing pages) to unlock incremental growth.
- Partner closely with creative, product, analytics, and engineering teams to improve conversion funnels and user experience.
- Oversee marketing automation, audience segmentation, and lifecycle marketing initiatives, including retargeting strategies.
- Provide mentorship and guidance to junior team members and contribute to building best practices across the team.
- Stay ahead of industry trends in digital advertising, attribution, privacy changes, and marketing technologies — particularly within the automotive and consumer finance space.
Requirements
- 4–8 years of experience in performance marketing or growth marketing roles, with increasing levels of ownership.
- Proven track record of managing large-scale paid media budgets and delivering measurable growth.
- Deep expertise in Google Ads, Meta Ads Manager, and other performance platforms.
- Strong analytical capabilities with hands‑on experience in tools like Google Analytics (GA4), Data Studio, and Excel/Sheets.
- Experience with conversion tracking, pixel implementation, and multi‑touch attribution models.
- Robust understanding of CRO principles and experience with landing page testing tools (Optimizely, VWO, etc.).
- Demonstrated ability to lead projects, influence stakeholders, and mentor team members.
- Experience working in fast‑paced, high‑growth environments (startup or digital‑first company preferred).
- Experience in automotive, insurance, financing, or consumer marketplaces is considered an asset.
Gestionnaire du marketing de performance
Lieu : Montréal, Québec, Temps plein au bureau
Structure hiérarchique : Gestionnaire de portefeuille
Résumé
Nous recherchons un(e) Gestionnaire du marketing de performance pour diriger notre stratégie d’acquisition numérique et accélérer la croissance au sein de notre portefeuille Auto. Ce rôle s’adresse à un(e) professionnel(le) stratégique et analytique, doté(e) d’une expertise approfondie en marketing de performance et d’une capacité démontrée à générer de la croissance à grande échelle.
Responsabilités
- Diriger la stratégie globale de marketing de performance sur les canaux de recherche payante, médias sociaux, affichage et affiliation.
- Gérer des budgets médias importants, incluant la planification, les prévisions et l’optimisation du retour sur investissement.
- Superviser le déploiement et la montée en puissance des campagnes sur Google Ads, Meta, LinkedIn, YouTube et les plateformes programmatiques.
- Définir et optimiser les indicateurs clés de performance (CAC, CPL, ROAS, CTR, CVR, CPA).
- Piloter des stratégies avancées de tests (créatifs, audiences, enchères, pages d’atterrissage).
- Collaborer avec les équipes produit, analytique et créative pour améliorer les parcours utilisateurs et les taux de conversion.
- Encadrer et accompagner des membres plus juniors de l’équipe.
- Rester à l’affût des tendances du marché, des changements en matière de confidentialité et des nouvelles technologies marketing.
Exigences
- 4 à 8 ans d’expérience en marketing de performance ou de croissance.
- Expérience démontrée dans la gestion de budgets médias importants et la génération de résultats mesurables.
- Expertise approfondie des plateformes Google Ads, Meta Ads Manager et autres outils de performance.
- Solides compétences analytiques (GA4, Data Studio, Excel/Sheets).
- Expérience en suivi des conversions et modèles d’attribution.
- Bonne compréhension de l’optimisation du taux de conversion (CRO).
- Capacité démontrée à diriger des projets et à influencer des parties prenantes.
- Expérience dans les secteurs de l’automobile, de l’assurance, du financement ou des marchés grand public (atout).
Vacancy posted 8 days ago
Similar jobs that could be interesting for youBased on the Performance Marketing Manager - Valnet (Longueuil) in Longueuil, QC vacancy
- Drive performance marketing initiatives with Valnet Inc. in Montreal. As a Performance Marketing Manager, lead customer growth strategies across multiple digital channels. This strategic role focuses on enhancing digital acquisition within Valnet’s Auto portfolio. Your expertise...Suggested
- ...Responsabilités En troite collaboration avec le Directeur - Performance exprience client et partenaires et les conseillers et conseillres... .... Qualifications Dtenir un diplme universitaire en marketing, en analytique avance/intelligence daffaires, en statistique, en...Suggested
- ...About the Role As a department manager, you will: Perform various management activities within your department Define objectives, clearly... ...Ensure the management of purchases, inventories, price lists, marketing, salary productivity, and other operational aspects...SuggestedShift workAfternoon shift
- Job Title: Change Management Consultant Location: Canada, Remote Note - Procurement Domain Experience (Coupa, SAP Ariba, Oracle Procurement... ...Handle localization requirements and ERC updates for international markets, developing region-specific content variations and managing...SuggestedContract workRemote work
- ...Selon votre expertise et motivation nous recherchons : General Manager d'Operations. En tant que gestionnaire, vous êtes un modèle enthousiaste... ...aux membres de l'équipe du restaurant des évaluations de performance Former, rappeler et encourager les membres de l'équipe à...SuggestedDaily paidWork at officeWork from home
$55k - $56k per year
...Bilingual Onsite Manager Arrow Workforce Solutions – Montreal, QC Arrow Workforce Solutions is currently seeking a dedicated and experienced Onsite Manager to support operations at one of our key client locations in Montreal. This is a permanent opportunity for a motivated...Permanent employmentFull timeShift work3 days per week- ...Establish organizational policies and procedures in relation to sales Lead sales team in building relationships with business clients and manage negotiations of sales contracts Organize regional and divisional sales operations Assign, coordinate and review projects and...Permanent employment
$44k - $48k per year
...Our client, a retail giant based in Quebec, is looking for store managers and assistant store managers. With several hundred stores... ...you have five years of experience, including two years in retail management? Are you known for your leadership, enjoy managing teams, and want...Shift workWeekend workAfternoon shift- ...Analyst Location: Montreal, Quebec, Canada (On-site) Who we are Valnet Inc., the world’s premier digital media investment company, owns... ...phases to validate solutions meet functional requirements. Manage project distribution and prioritization for a team of technical developers...
- ...is a global leader in the aerospace industry, headquartered in Longueuil, Quebec. We manufacture next‑generation engines that power the world... ...Technology department is seeking an experienced senior project manager to lead and oversee complex technology projects from initiation...Worldwide
- ...Business Partner (ABP) to join our high-performing team. This is a critical role that supports... ...to each mandate Conduct in-depth market research and talent mapping to build robust... ...reflect deep market insight and positioning Manage communications with both clients and...
- ...electrical systems, and contact tradespersons for major repairs Contact contractors for repairs and maintenance of the establishment Perform safety and security checks Supervise other workers Move heavy furniture, equipment and supplies Work with minimal...Permanent employmentFor contractors
- ...solutions. Exercise underwriting authority to approve, bind, and manage policies within established guidelines. Build and maintain strong... ...a trusted underwriting partner. Stay current on industry trends, market conditions, and regulatory requirements to ensure compliance and...Work at office
- ...specific services (e.g., AWS Lambda, EKS, Managed Services). Utilize infrastructure‑as‑code... ...Terraform, CloudFormation) to deploy and manage AWS‑equivalent services for storage,... ...standards. Continuously monitor and improve the performance, reliability, and efficiency of automated...
- ...conseils spécialisée en technologies, transformation numérique et performance organisationnelle. Nous accompagnons des organisations d'... ...communication skills, collaboration mindset, and strong priority management. Fluency in French required; English is an asset. Core Skills Required...Work at office2 days per week
- ...player as a Software Engineer at Aviya Aerospace Systems in Longueuil, Quebec, where your programming skills in Java and Python... ...designing software solutions, monitoring KPIs, and managing production performance while collaborating with the IT department for effective troubleshooting...
- ...Implement Cost Allocation Logic: Write performant SQL and/or Python code that automates multi... ...Borders: Work closely with product managers, finance teams, AI/ML engineers, and QA... ...experience working with Technology Business Management (TBM) framework and methodology. Strong...Flexible hours
- ...A career as a Senior AML/ATF Analyst within the Financial Crime Management team at National Bank allows you to act as a specialist in the prevention and monitoring of money laundering and terrorist financing activities. Leveraging your risk management expertise, analytical...Flexible hours
$35 per hour
DESCRIPTION DE L’ENTREPRISE Construction Dimension Urbaine inc. est une entreprise québécoise spécialisée dans la conception, la gestion et la réalisation de projets de construction, de rénovation et d’aménagement dans les secteurs commercial, industriel et résidentiel. ...Permanent employmentFull timeWork at officeRemote workMonday to friday- Ee Developer – Longueuil MSR Technology Group JAVA 8+ Robust Database skills, including PL/SQL and query tuning Spring/Spring Boot/Hibernate Layered Architecture, Component based Architecture Unix OS, Scripting, Python or Perl Experience in development on other application...
- ...machines, or containers, as well as implementing and managing Okta-based identity and access management across the solution Key Responsibiliti esDesign, package... ...using SAML, OAuth2, OIDC, and JWT standard s.Perform vulnerability assessments, security reviews, and system...Permanent employmentFull timeContract workWork at office3 days per week
$160k - $190k per year
...responsible for operational excellence, financial performance, resident satisfaction, team engagement,... ...efficiencies and disciplined cost management Monitor key operational and financial... ...Sales, Finance, Human Resources, and Marketing leaders Contribute to long‑term planning...Long term contract- ...including the preparation of audited financial statements. You will coordinate monthly closings, contribute to process improvements and manage an accounting team within a growing organisation. Responsibilities Supervise and support the accounting team on a day-to-day basis....Permanent employmentTemporary work
- Devenez Chef d'équipe de Stockage chez Walmart à Longueuil, QC. Ce poste exige un excellent service à la clientèle et des compétences en... ...employés sera essentielle, tout comme la gestion quotidienne des performances de l'équipe. Key Responsibilities: • Offrir un service client...Daily paid
$80 - $104 per hour
...projects in the mining sector across Canada. Direct project managers on projects that support all phases of mining such as baseline... ...including team members, clients, and regulators. Excellent time management, organizational, and multi-tasking skills. Strong attention...Hourly pay- ...Compliance team at National Bank means acting as a leader in regulatory compliance. In this key role, you actively contribute to sound risk management, particularly in areas such as anti-money laundering, consumer protection, and compliance of international activities. This position...
- ...Production Contract Duration: 12 Months Industry: Banking, Asset Management & Financial Services Job Summary: We are seeking an experienced... ...completion of NAV calculations and adherence to operational deadlines. Perform root cause analysis (RCA) for recurring production issues and...Contract work
- We are a family of 3 and a cat! My baby boys name is Agustin. We are originally from Colombia. Dad is a filmmaker and mom is a mental health counselor. We both work from home. We love arts and reading. Agustin loves to play and hes mostly happy and content.
- Je m'appelle Mathieu. Nous avons 2 enfants (2 filles, 0 et 0 ans). N'hsitez pas me contacter pour prendre rendez-vous.
- Step into the role of PLM Architecture Expert at RTX in Longueuil, Canada, where you will guide transformational PLM, MES, and SAP initiatives. Your insights will help translate business requirements into technology strategies. RTX is seeking a senior professional with a...
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Performance Marketing Manager - Valnet (Longueuil). Be the first to apply!
