Valnet Inc. Performance Marketing Leadership
Valnet
Drive performance marketing initiatives with Valnet Inc. in Montreal. As a Performance Marketing Manager, lead customer growth strategies across multiple digital channels. This strategic role focuses on enhancing digital acquisition within Valnet’s Auto portfolio. Your expertise in performance marketing and analytical mindset will be crucial for managing impactful campaigns, optimizing media spend, and collaborating with various teams for improved user engagement. This position thrives on data-driven decisions to achieve key business objectives. Key Responsibilities:
- Drive marketing strategy for paid search, social, and affiliate
- Optimize substantial media budgets for maximum ROI
- Execute campaigns across Google Ads, Meta, and other platforms
- Set and monitor key performance targets continually
- Guide junior team members and promote best practices
- 4-8 years in growth or performance marketing
- Proven success with large paid media budgets
- Expertise in Google Ads and Meta Ads Manager
- Strong analytical experience with GA4 or Excel
- Knowledge in CRO and attribution models preferred
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