Premier spécialiste Marketing CBC News
CBC/Radio-Canada
À Toronto, développez le marketing numérique et les communications de CBC News dans un poste hybride axé sur les auditoires canadiens.
Comme premier spécialiste, Marketing et Communications, vous promouvrez la programmation de CBC News sur des médias numériques et traditionnels. Vous élaborerez des stratégies intégrées, créerez des contenus promotionnels et collaborerez avec des équipes internes, externes et locales. Votre travail soutiendra la marque, l’engagement des auditoires et une représentation inclusive.
Responsabilités principales :
- Élaborer des plans marketing intégrés pour CBC News
- Identifier de nouveaux publics et renforcer leur engagement
- Créer des contenus pour plateformes internes et externes
- Gérer les relations avec les parties prenantes
- Collaborer avec les équipes locales partout au pays
Exigences :
- Diplôme en marketing, communications, relations publiques ou domaine connexe
- Cinq ans d’expérience directe en rédaction et révision
- Expertise de nombreux médias sociaux
- Créativité, vision stratégique et leadership
- Excellent jugement, organisation et sens de l’initiative
Contribuez au marketing de CBC News grâce à vos compétences en stratégie, rédaction, médias sociaux et communications intégrées.
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