Senior Product Manager (New Products)

Build a better way to borrow

Fig is a Canadian fintech making personal lending simpler, faster, and more accessible for Canadians. We offer fully digital personal loans, helping customers apply in minutes and receive decisions quickly, without paperwork, branch visits, or long delays .

Since launching in 2023, we’ve grown quickly and earned recognition including Consumer Lender of the Year and FinTech Startup of the Year. We’re proud to be consistently ranked among Canada’s Best Workplaces, with a 4.8/5 Trustpilot rating from our customers.

Supported by Fairstone Bank of Canada and Ontario Teachers’ Pension Plan, we combine deep lending expertise with the agility of a startup.

About the role

This is a rare opportunity to join at the ground floor of a major growth initiative and play a central role in shaping Fig’s future beyond its current product lineup. Working closely with senior leaders across the company, you’ll help turn new product ideas into real, scalable businesses: shaping strategy, designing customer and operational experiences, and driving execution from concept through launch and growth.

This is a highly cross-functional, zero-to-one role for someone who thrives in ambiguity and loves building. We’re looking for a highly leveraged operator: someone equally comfortable thinking strategically, solving messy operational problems, coordinating complex execution, leveraging modern tools and AI thoughtfully, and rolling up their sleeves to make things happen.

This is a newly created role, which means you’ll have the opportunity to help shape the mandate, build core processes, and make a visible impact as Fig continues to grow.

What you’ll do

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  Help build and launch Fig’s next generation of financial products, playing a key role in the company’s expansion into new product areas.



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  Work closely with senior leadership to shape product strategy, launch plans, operational models, and execution priorities for new initiatives.



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  Take ambiguous ideas and turn them into scalable customer experiences, systems, processes, and operational workflows.



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  Lead high-impact, cross-functional initiatives across internal teams including Product, Engineering, CX, Compliance, Credit, Fraud, and Marketing, as well as external vendors and development partners.



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  Coordinate closely with external development teams and implementation partners to drive execution and ensure high-quality delivery.



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  Design customer journeys, operational processes, support models, and launch frameworks with a focus on scalability, speed, customer experience, and operational resilience.



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  Build the foundations needed to scale new products successfully, including tooling, reporting, governance, vendor operations, and internal processes.



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  Identify operational risks, edge cases, and execution gaps early, then work hands-on with stakeholders across the business to solve them pragmatically.



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  Use data, customer insights, experimentation, and emerging tools to validate assumptions, guide prioritization, and improve outcomes over time.



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  Create clear documentation, decision frameworks, and executive-ready materials that help teams align and move quickly.



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  Contribute directly to key product, operational, and go-to-market decisions as Fig expands into new product areas.

You’ll succeed here if you have

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  Experience building and launching new products, programs, or operational initiatives from idea through execution and scaling.



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  Strong product and operational judgment, with the ability to balance customer experience, scalability, speed, and risk in complex environments.



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  Experience working in fintech, lending, banking, payments, or other regulated industries where operational details and edge cases matter.



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  A track record of independently driving ambiguous, cross-functional work forward and turning loose ideas into structured execution plans.



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  Experience working closely with both internal teams and external partners, including vendors, development agencies, or implementation partners.



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  Strong communication skills and the ability to build alignment across technical, operational, and business stakeholders.



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  Comfort operating in fast-moving environments where priorities evolve quickly and not every process already exists.



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  A highly ownership-oriented mindset: you’re proactive, resourceful, hands-on, and willing to dive directly into problems when needed.



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  Strong analytical instincts and comfort using data to inform decisions, investigate issues, and improve outcomes over time.



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  Curiosity about AI tools and emerging technologies, and an instinct for using them pragmatically to improve execution, workflows, and customer experience.

Why Fig

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  Make an impact: Rare opportunity to join early and help shape the future direction of a fast-growing fintech company. 



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  High ownership: Take on a high-impact role with direct exposure to senior leadership and company-building initiatives. 



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  Strong culture: Work in a team that values impact, accountability, curiosity, and collaboration.



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  Hybrid work environment: Balance of remote and in-office work (currently one day a week in Toronto), while maintaining strong collaboration.



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  Competitive compensation: Base salary range of $110,000 to $135,000 + bonus.



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  Retirement savings program: Employer matching to support your long-term financial goals.



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  Comprehensive benefits: Medical, dental, and vision group insurance, as well as health and wellness spending accounts.



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  Time off: Generous vacation and wellness time to support rest and recharge.



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  Parental support: Parental leave top-up to support your growing family.



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  Growth and Development: Continuing education stipend to support your professional development.

$110,000 - $135,000 a year

Our commitment to diversity, equity and inclusion

Fig is an equal opportunity employer committed to building a diverse and inclusive team.

We welcome applications from people of all backgrounds and do not discriminate based on race, religion, culture, sexual orientation, gender identity, or disability.

We’re focused on creating an environment where everyone feels respected, supported, and able to bring their full selves to work. We also provide accommodations throughout the recruitment process. If you need support, just let us know.

Next steps

We appreciate your interest in joining Fig. Our team will review applications and contact candidates selected to move forward in the process. 

We may use AI tools to support parts of our hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our team but do not replace human judgment, and all hiring decisions are ultimately made by people.

If you have questions about how your information is handled, feel free to reach out to us.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.