Senior Marketing Manager for B2B SaaS

Join Paved as a Senior Marketing Manager, focusing on demand generation and lifecycle marketing. This fully remote role is built for an expert in driving measurable business results. As a Senior Marketing Manager at Paved, you will spearhead the marketing strategy in a dynamic startup environment. Your role encompasses demand generation, lifecycle marketing initiatives, and analytics to support consistent growth. You'll work alongside cross-functional teams to execute impactful campaigns while nurturing client relationships. Key Responsibilities: • Direct Paved's marketing strategy for optimal impact • Cultivate demand generation and organic growth channels • Execute marketing initiatives combining long and short-term strategies • Maintain oversight on paid acquisition and conversion rates • Improve customer engagement through strategic content Requirements: • Minimum of 5 years in marketing at high-growth tech companies • Expertise in digital advertising and content marketing • Proven track record in pipeline and revenue growth • Experience with analytics and attribution tools • Strong collaboration capabilities across departments Drive results and scale the marketing function with your expertise at Paved. #J-18808-Ljbffr