Marketing Technology Analyst

Marketing Campaign Analyst Location Remote in Canada : About BigHand BigHand offers technology solutions for busy legal professionals that provide data and insights to increase value and profits. Through our expert knowledge and innovative technology, we enable our customers to achieve enhanced efficiency, better decision-making and harness their competitive edge.

We build with tomorrow in mind, transforming ideas into action and empowering our customers to succeed in a world of constant change. We make big happen for our customers.

Our BigHanders are dedicated to building a culture where We Win Together, We Love to Learn, We Do the Right Thing, We Own It and We Find the Fun.

We're looking for a Campaign Insight Analyst to be the bridge between marketing data and action. In this role, your focus won't just be on data collection—it will be about uncovering meaningful insights and bringing them to life across the marketing team in real time. Your work will empower teams to adapt campaigns on the fly, make smarter use of budgets, and maximize marketing impact. You'll be a key partner to Demand Generation, Product Marketing, and Content teams, ensuring decisions are grounded in data that's timely, clear, and actionable. What you'll do Act as the insight engine behind our campaigns—surfacing key performance trends across email, digital, ABM, social, and content to influence real-time decisions and improve results. Work hand-in-hand with campaign owners to align on clear goals (like engagement, conversion, or reach) and ensure they have the visibility they need to optimize performance throughout the campaign lifecycle. Manage and tailor real-time dashboards and reporting tools that help marketers quickly understand what's working and what's not. Partner with the Head of Marketing Operations to evolve how we measure impact across the buyer journey—helping us better connect activities to outcomes. Deliver regular performance summaries and insight briefings to inform future marketing plans, spend decisions, and strategic shifts. What we're looking for 3-5+ years of experience turning marketing data into actionable insights, ideally within a B2B environment. A knack for storytelling with data—able to clearly communicate trends, challenges, and opportunities to both technical and non-technical audiences. Experience working closely with cross-functional marketing teams and influencing campaign direction based on insight. Google Analytics, Salesforce, marketing automation platforms, and data dashboards). Comfortable working with KPIs like engagement, conversion rates, pipeline influence, and marketing ROI—not just reporting them, but helping teams act on them. Bonus: Experience with predictive analytics or AI-driven tools that support proactive campaign decision-making.

15 days holiday per year (exc. public holidays) + 2 personal days to take for anything you like!

• Wellbeing benefits including medical, dental, vision, online wellbeing programs & webinars, access to online therapy and Employee Resource Groups (ERG)
• Family benefits including enhanced parental leave, secondary caregiver leave and fertility support
• Financial benefits including retirement plan, life assurance, and flexible spending
• Fully remote working
• We are an equal opportunity employer and are dedicated to recruiting solely based on capability and potential regardless of race, gender, sexual orientation, gender identity or expression, age, educational background, national origin, religion, military status or physical ability.