User Acquisition Manager
Stillfront
We're looking for a passionate and data-driven User Acquisition Manager to join our fast-growing mobile gaming company. In this role, you will be responsible for managing and optimizing marketing campaigns to drive profitable user growth for our portfolio of games. You will work closely with our UA, Creative, and Product teams to acquire high-quality users and achieve our ambitious business goals.
YOUR MISSIONManage and optimize user acquisition campaigns across multiple ad networks and platforms, focusing on profitability (ROAS) and key KPIs like CPI and CTR
Collaborate with the creative team to develop, test, and refine ad creatives, providing data-driven feedback and clear briefs to maximize engagement and conversions
Build and maintain strong relationships with external partners, including ad platforms, networks, and agencies, to diversify UA efforts
Monitor game performance metrics, including retention and LTV, to ensure acquisition of high-quality, engaged players
Ensure data accuracy via MMPs, troubleshoot attribution issues, and make budget and optimization decisions based on reliable data
Prepare regular performance reports and provide actionable insights to UA and Product teams, aligning the organization on growth strategy
Conduct market research and competitor analysis to identify trends, growth opportunities, and best practices in mobile gaming and advertising
Assist with budget management, ensuring campaigns are efficient and within allocated budget
YOUR BACKSTORY
Bachelor’s degree in Marketing, Communications, Business, Economics, or a related field, or equivalent hands-on experience in marketing operations, creative production, or digital campaigns
3+ years of experience in marketing, user acquisition, or related fields
Strong analytical skills with proficiency in Excel or Google Sheets; skilled in validating tracking links, troubleshooting campaigns, and verifying attribution paths
Creative-minded: you don’t need to design, but you “get” the creative side of marketing
Excellent written and verbal communication skills; collaborative and proactive in keeping teams aligned
Ability to manage multiple projects simultaneously and adapt quickly in a fast-paced environment
Basic understanding of digital advertising platforms and metrics is a plus
Passionate about mobile gaming with solid industry knowledge
Eager to learn, grow, and thrive in a dynamic environment
Stillfront Group is a global games company founded in 2010. We develop digital games for a diverse gaming audience and our broad games portfolio is enjoyed by almost 70 million people every month. Stillfront is focused on realizing synergies by connecting and empowering game teams globally through our Stillops platform. We are a fast-growing company and an active global strategic acquirer. Our 1,500+ professionals thrive in an organization that embodies the spirit of entrepreneurship.
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