Digital Marketing Lead at Roveia Health
Roveir
Join Roveia Health as the Performance Marketing Lead, executing and optimizing paid acquisition campaigns in a fully remote environment. This role focuses on high-impact marketing for health and wellness brands. In this mid-level role, you will leverage your agency experience and manage campaigns primarily on Meta and Google Ads, while also providing support on YouTube and LinkedIn. Collaboration with senior marketers and creative teams will be key to delivering measurable campaign results. Your insights will drive optimization across health and tech clients, ensuring targeted success. Key Responsibilities:
- Optimize paid marketing campaigns on Meta and Google Ads
- Manage audience segments and budget allocations
- Conduct creative testing to improve campaign performance
- Ensure tracking accuracy across all marketing platforms
- Provide actionable insights through performance reporting
- 2–4 years of experience in paid media marketing
- Proven ability managing multiple client accounts
- Comprehensive knowledge of Meta Ads, Google Ads, and GA4
- Experience in health, wellness, or tech sectors
- Strong written and verbal English skills
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