KT Marketing Specialist

Job Responsibility: Knix is an award-winning intimate apparel and activewear brand that is re-inventing intimates for real life. Through our innovative products and our engaged community, we are empowering people everywhere to be unapologetically free. Launched in 2013, we are one of the fastest-growing intimate apparel brands in North America and are globally recognized as an innovator within the apparel space. We reach over 3 million customers through our online stores, Knix retail locations across North America and channels such as wholesale and Amazon. We are revolutionizing the apparel industry with our best-in-class customer experience, innovative products and brands Knix and Kt by Knix. Come join us if you are looking for a purpose-driven and authentic career! About You: We are seeking a Marketing Specialist to play a key role in executing and supporting marketing initiatives for KT by Knix. Reporting to our GM of KT, this role will focus on bringing KT campaigns to life through community engagement, partnerships, and ambassador programs. You will work closely with cross-functional teams—including creative, influencer marketing, partnerships, social, paid media, retention, and retail—to ensure impactful execution of KT-specific campaigns and activations.

Responsibilities

• Assist in the planning and execution of KT by Knix marketing campaigns, ensuring seamless implementation across digital, social, email, influencer, partnerships, and retail touchpoints.
• Manage and maintain the KT campaign calendar, overseeing the scheduling and execution of launches, collaborations, and key moments.
• Support the development of campaign briefs and collaborate with creative teams to ensure assets align with KT's brand voice and vision.
• Work closely with the partnerships and community teams to identify and manage relationships with ambassadors, influencers, and strategic brand partners.
• Coordinate campaign deliverables, timelines, and assets to keep internal teams aligned and on track.
• Track and analyze campaign performance, generating reports to measure success and optimize future strategies.
• Assist with long-range planning to align KT marketing efforts with product launches and cultural trends.
• Stay informed about industry trends, competitors, and Gen Z cultural movements to help shape innovative and relevant campaigns.
• Cultivate strong relationships across internal teams to ensure efficient and collaborative execution of KT marketing initiatives.

Qualifications

• 3-4 years of experience in a marketing, campaign execution, or partnerships role, ideally within the retail or eCommerce space.
• Detail-oriented, organized, and able to manage multiple projects simultaneously.
• Strong communication skills and a collaborative spirit, with experience working across teams.
• Highly proactive, with the ability to anticipate needs and take initiative.
• Comfortable working in fast-paced environments and adapting to shifting priorities.
• Results-driven mindset with experience analyzing campaign performance to optimize strategies.
• Passionate about KT by Knix and its mission to empower the next generation.

How we Hire Our people are what make Knix, Knix! Our people are passionate and have a strong belief in our mission. Our people are naturally curious and ambitious by nature. Employees feel respected and supported at Knix. We take an inclusive and equitable approach offering the same interview experience to every candidate we meet with. Knix is an equal opportunity employer, we celebrate everyone and their intersecting identities. We know and believe that diverse and inclusive teams empower us to make better decisions and inspire innovation so that we can better serve our customers and community. We are committed to providing reasonable accommodations and will work with you to meet your needs. If you are a person with a disability and require assistance during the application process, please don't hesitate to reach out! We celebrate our inclusive work environment and welcome members of all backgrounds and perspectives to apply.