Marketing + Communications Specialist

About The Role  

Our client centered Marketing Team is the face of the firm and this role supports and reports to the Business Development + Marketing Manager. You are a self-starter that is able to prioritize, multi-task and get things done. You love events and all things Social and bring your energy, creativity and design eye to the table to collaborate with the team to keep the MT+Co. brand strong. This is a generalist role that supports everything from the MT+Co. website, social media, marketing + PR, as well as firm events.  

While the firm is generally supportive of hybrid remote work, in-office needs come up that will require you to attend the office 2-3 times per week. Because of the nature and timing of events, you will be required to work evenings and weekends occasionally to host firm sponsored events (overtime will be paid in accordance to Employment Standards).  

About You  

Training and other support will be provided to get your skills up to speed, but these are generally the traits you will embody naturally:  

• Creative:  You enjoy the opportunity to express your creative side in your work. You are comfortable with writing and editing short-form content and creating artwork using tools like Canva. You understand the importance of  maintaining and educating others on brand standards.  

• Confident: You communicate confidently and candidly .  You are comfortable asking for what you need ,  suggesting better ways of doing things ,  and  h olding people accountable to following processes and delivering  results.  

• High Performing: You are disciplined and  take responsibility for your outcomes .  You like to have everything under control, so  you’re proactively “ one step ahead ”and take ownership of moving things forward as much as you  possibly  can .  You’ve got an eye for continuous improvement, and the drive to plan and execute it.  
  

• Curious:   You’re eager to learn and get excited about figuring out new things. You seek out your own learning opportunities and take time to understand the bigger picture of whatever it is that  you’re working on.  

• Detail-Oriented:   You’re a details person, and can proofread like a pro. You have an eye for design and take pride in making things look nice, while also knowing when to prioritize “ function over fashion ” . You  thrive on precision and administrative excellence.  



• Flexible:   You ’re good at dealing with  change, and can gracefully “roll with the punches”  w hen things get  a bit  messy. You handle stress well , assume positive intentions in others, and  step up to the plate  when your colleagues need  a helping hand.  
  

Experience  

Ideally you are a post-secondary graduate in Marketing and/or Business Development degree/diploma/certificate with a minimum of 3 years of experience working in a professional services environment. Experience in social media management, developing proposals (RFPs), and event planning are required in this role. Advanced knowledge working within a Microsoft 365 environment will be an asset  

A reasonable estimate of the salary range for this role is CAD$70,000 to $85,000at the time of this posting. Within the range, individual pay is determined by factors such as market rates, job-related skills, relevant experience, and education and/or training.  

Please note that the range reflects the base pay only and does not include our competitive bonus program, 100% employer paid benefits and various other perks offered by the firm.  

General Duties  

While our firm is constantly evolving (and flexibility is key), as of right now the duties of this role generally include:  

• Assist with development and delivery of all digital and print advertising, social media, PR, rankings, and client events across MT+Co.  
  

• Support and execute on marketing and business development strategies, plans, and tactics, as directed by Business Development + Marketing Manager .  
  

• Track performance of social media, marketing, and business development initiatives and produces reports.  

Website + Social Media:  

• Work with web development team to manage website maintenance, website content changes and updates, and social media channels.  
  

• Develop social media content plan based on firm events and marketing plans and manage all firm social media channels.  

• Assist with strategic community partnership features and client success stories.  

• Coordinate photoshoots for new hires and when new photo assets are required.  

• Draft staff and lawyer bios for website and for advertising.  

Marketing + PR:  

• Assist the BD + Marketing Manager to organize and execute marketing campaigns, events, and promotional activities for the firm.  

• Conduct market research and provide summaries to the BD + Marketing Manager  

• Facilitate local advertising and promotions  

• Develop and produce content and marketing material for business development initiatives including seminars, conferences, and other opportunities.  

• Provide recommendations for community involvement and sponsorships that support the strategic goals and elevate the brand of MT+Co.  

• Manage the inventory of promotional items and swag by coordinating the orders, restocking and fresh items for internal and external use.  

• Coordinate and execute end-of-year holiday initiatives including client gifting and communications  

RFPs / Proposals / Rankings:  

• Assist BD + Marketing  Manager  with preparation and coordination of informal and formal pitches and proposals  

• Assist BD + Marketing Manager with soliciting, compiling, and submitting significant matters for expertise database and ranking agencies in consultation with and by approval from the appropriate team members. (Lexpert, Chambers, Benchmark, Best Lawyers, Who’s Who Legal...) 

• Update firm and lawyer information on ranked directories.  

Events, conferences + sponsorships:  

• Coordinate kick-off meetings with key stakeholders to determine event goals, concept and budget.  

• Ensure clear and consistent communication and deadlines are maintained with relevant parties throughout the event planning process by developing event critical path and coordinating all aspects of the event.  

• Work with other firm departments including Ops (Facilities, IT, and Reception) to ensure seamless delivery of events  

• Scout and coordinate with venues and vendors. Maintain lists of preferred/recommended venues and vendors and manage relationships with those organizations.  

• Manage external and internal event promotion, communication and post-event feedback, including.  

• Attend events as the on-site coordinator/representative to ensure all event details are managed seamlessly.  

We thank all applicants for their interest; however, only those selected for further consideration will be contacted.

Please note that this search is being managed internally, and we are not engaging external recruiters at this time.