Director of Insider Sales
Hays
Your new company
Join a 100+ year-old, employee-owned leader in technology distribution, delivering end-to-end solutions across the SMB and consumer markets. With a strong reputation for service excellence, this organization partners with resellers, retailers, and vendors to drive growth and innovation across Canada.
Your new role
As Director, Inside Sales – Canada, you will be responsible for leading and scaling the inside sales function across the Canadian business. This is a highly visible leadership role focused on driving revenue growth, operational excellence, and market share expansion across a large partner ecosystem.
You will lead a team of inside sales and support managers, overseeing outbound sales execution, customer engagement, and performance management across multiple segments including SMB, mid-market, NSP, and consumer.
Key responsibilities include:
- Driving revenue, margin, and product mix performance while owning key P&L levers
- Leading segmentation and coverage models across diverse customer segments
- Managing productivity metrics including outbound activity, utilization, profit per FTE, and pipeline performance
- Establishing a disciplined approach to CRM pipeline management, forecasting, and sales execution
- Leading go-to-market strategies to increase market share across 4,000+ Canadian partners
- Acting as a senior cross-functional leader across sales, marketing, operations, and vendor teams
- Driving operational improvements, including systems, tools, and process enhancements (including AI-enabled solutions)
- Ensuring best-in-class customer SLAs and support experience
- Participating in budgeting, forecasting, and strategic planning cycles
- Serving as a “chief coach” aligned to a people-first development philosophy, mentoring and growing talent across the organization
What you'll need to succeed
- 5+ years of leadership experience managing inside sales or sales support teams
- Experience within technology distribution, VAR, MSP, telecom, or adjacent ecosystems
- Proven track record of managing large teams and driving performance against revenue and margin targets
- Strong understanding of CRM-driven sales environments, pipeline management, and forecasting discipline
- Experience influencing product mix, portfolio strategy, and overall P&L outcomes
- Demonstrated ability to build and execute go-to-market strategies
- Strong analytical mindset with experience leveraging performance data to drive improvements
What you'll get in return
- Competitive executive-level compensation package
- Comprehensive benefits including Health, Dental, Life, and Vision
- RRSP matching program
- Generous Paid Time Off
- Gym membership reimbursement
- Work-from-home reimbursement
What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion on your career.
$50k - $55k per year
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