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Performance Marketing Strategy Manager - ShopThing (Toronto)

ShopThing

Become ShopThing's Performance Marketing Strategy Manager, leading live campaigns to enhance customer acquisition. This role emphasizes revenue growth and strategic marketing initiatives. As a Senior Manager on a 12-month contract, you will oversee the paid acquisition strategy and direct large-scale campaigns that drive customer engagement. Your expertise will guide the development of marketing plans that maximize app installs and organize high-visibility live events.

Key Responsibilities:

  • Develop strategies for impactful live show campaigns
  • Own paid acquisition across key digital channels
  • Create integrated marketing plans to increase app downloads
  • Craft urgency-driven messaging for exclusivity
  • Optimize significant media budgets and performance metrics

Requirements:

  • Minimum 6 years in performance or growth marketing
  • Proven experience managing paid media budgets
  • Mastery of Meta Ads Manager essential
  • Familiarity with TikTok Ads and Google Ads
  • Excellent analytical skills within a agile setting

Utilize your marketing expertise to enhance customer engagement at ShopThing.

#J-18808-Ljbffr
Vacancy posted 8 days ago
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