Director of Marketing for TD Rewards
TD Bank
Oversee TD Rewards and drive marketing innovation in Toronto, Ontario. Bring your extensive experience to lead loyalty marketing and enhance customer relationships across multiple platforms. In this pivotal role as AVP, you will be responsible for crafting and executing impactful marketing plans that support TD's loyalty initiatives. With more than 10 years in marketing, you will develop integrated campaigns, manage budgets, and collaborate with key industry partners. Your expertise will help shape the loyalty landscape while focusing on the customer journey and brand integrity. Key Responsibilities:
- Design and implement marketing strategies for loyalty success
- Manage campaign budgets and integrated delivery processes
- Partner with brands like Uber and Expedia for growth
- Ensure brand consistency in all marketing efforts
- Develop marketing talent as organizational assets
- 10+ years of marketing experience essential
- Strong understanding of digital marketing strategies
- Proven track record in managing budgets and campaign execution
- Excellent stakeholder management and communication skills
- Agile marketing experience is a plus
Vacancy posted 6 days ago
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