AVP Marketing for Loyalty Programs at TD
TD Bank
Take charge of TD's marketing strategy for Credit Cards and Loyalty Programs in Toronto. This senior role focuses on advanced marketing plans and partnerships to enhance customer engagement. As the AVP of Marketing at TD, you will leverage over 10 years of experience to drive growth through integrated campaigns. Collaborate with leading partners like Air Canada and Expedia while managing marketing budgets effectively. Your strategic vision will ensure alignment with business objectives and improve customer journeys. Key Responsibilities:
- Develop and execute marketing plans for loyalty initiatives
- Manage marketing budgets and oversee campaign delivery
- Collaborate with partners like Air Canada and Expedia
- Ensure brand consistency across all initiatives
- Coach and develop marketing talent in the organization
- Over 10 years of marketing experience required
- Proven skills in digital marketing and brand strategy
- Strong budget management and project execution skills
- Excellent stakeholder management abilities
- Experience with agile marketing methods preferred
Vacancy posted 4 hours ago
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