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Demand Marketing Specialist - 12 month contract

Full-time

Talencity Inc.


Our client, a reputable software company, is expanding its business and looking for an experienced Demand Marketing Specialist with strong organization, management and problem-solving skills. The role is remote and may require occasional visits to HQ in North York. 

Your experience you bring will include:


  • 2-4 years in B2B Marketing; ideally field marketing, event marketing, or demand generation

  • Experience using and developing emails and email nurtures through Marketing Automation Platforms like Marketo 

  • A self-starter that can work independently or as part of a matrixed marketing environment.

  • Demonstrated ability to manage multiple priorities/projects and consistently meet deadlines.

  • Strong analytical skills, and demonstrable experience synthesizing data and making strategic decisions using various inputs.

  • Strong written, verbal, and visual communication skills, with the ability to effectively share ideas and lead discussions with a wide variety of audiences

 

Your responsibilities will include:

Working within the Marketing team, the Demand Center enables driving consistent, repeatable, and scalable demand marketing that align to our global GTM strategy.


  • Support the Demand Center Leaders in their teams’ development and execution of strategic and tactical marketing plans, programs, and campaigns, including communicating program details and results to stakeholders.

  • Creation of campaign assets and management of internal campaign resource centres with a focus on operationaliation and project managing webinars

  • Creation and Management of Email Nurture streams to support the GTM activities

  • Work closely with stakeholders in sales and marketing to ensure campaigns effectively support sales objectives and are properly executed.

  • Monitor campaign metrics, creating tactics to ensure the constant delivery of qualified sales leads for ongoing pipeline creation and program optimization.

  • Research and identify future potential marketing opportunities, such as events, sponsorships, and technology.

  • All other responsibilities as assigned by reporting manager or sr. marketing leadership.

What you will get in return:


  • Supportive work environment

  • Excellent compensation package

 

What you need to do now:


  • Apply online or visit jobs.talencity.com

  • We thank all applicants but due to the volume of applications, we will only be in touch with qualified candidates to discuss next steps.


This is a remote position.

Vacancy posted 1 day ago
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