Sales Development Representative

Job Description

Job Description

Sales Development Representative (SDR) — Remote Contract

PitchLabs | Remote — Canada | Independent Contractor

PitchLabs is an AI-powered sales performance platform that helps sales teams understand what is happening across their customer conversations.

We analyze sales calls against each company’s own sales process, surface coaching opportunities, identify deal risk, and give sales leaders better visibility into rep performance.

We’re looking for a resourceful Sales Development Representative to generate qualified pipeline.

Your job is simple:

Start conversations with the right companies, qualify interest, and book strong meetings.

You will not be responsible for running complex demos or closing deals.

What You’ll Do

• Cold call targeted B2B prospects
• Run outbound email and LinkedIn outreach
• Work from company-provided prospect lists and data
• Connect with sales leaders and relevant decision-makers
• Quickly explain PitchLabs and uncover potential pain
• Qualify prospects based on team size, sales process, coaching needs, and current tools
• Offer a free sales-call analysis as a low-friction way to introduce the product
• Book qualified discovery/demo meetings
• Follow up with interested prospects and reduce no-shows
• Keep CRM notes and activity organized
• Share prospect feedback and objections
• Test messaging, scripts, and outreach approaches to improve results

Your Goal

Your primary KPI is:

Qualified meetings held with legitimate potential customers.

We care about real pipeline, not inflated activity.

A strong meeting generally includes:

• A relevant decision-maker or stakeholder
• A company that fits our target customer profile
• A real sales team with calls worth analyzing
• A clear coaching, performance, visibility, analytics, or sales-management problem
• Genuine interest in learning more

Booking random meetings is not success.

Creating real sales opportunities is.

What We Provide

PitchLabs provides:

• Prospect lists and contact data
• CRM
• Dialer and outbound tools
• Email infrastructure
• Scripts and messaging
• Product materials
• Qualification framework
• Coaching and call feedback
• AI-powered sales tools

You’ll have support and structure, but we want someone who can operate independently and improve the playbook over time.

Who We’re Looking For

You may be a strong fit if you:

• Are comfortable cold calling
• Communicate naturally with executives and sales leaders
• Get to the point quickly
• Ask good questions instead of over-pitching
• Handle rejection well
• Are persistent and organized
• Learn software quickly
• Take coaching well
• Work effectively without constant supervision
• Are motivated by measurable results and upside

Previous SDR, BDR, cold-calling, or B2B SaaS experience is an advantage, but not mandatory.

We care more about communication, coachability, work ethic, and results than having the perfect résumé.

Compensation

Independent contractor position

• CAD $3,000/month fixed contractor fee
• $125 for every qualified meeting that actually holds
• $1,000 bonus for every customer that closes from an opportunity you sourced
• Uncapped variable compensation

Example:

10 qualified meetings held + 2 closed customers

$3,000 base

• $1,250 meeting bonuses
• $2,000 closed-won bonuses
  = $6,250/month = $75,000 annual

15 qualified meetings held + 3 closed customers

$3,000 base

• $1,875 meeting bonuses
• $3,000 closed-won bonuses
  = $7,875/month = $94,500 annual

Strong performance can lead to increased responsibility, compensation, and advancement into a larger sales role as PitchLabs grows.

The Environment

PitchLabs is early stage.

That means more autonomy, more responsibility, and less bureaucracy.

You will not be micromanaged.

If you are generating qualified opportunities, following up properly, improving your craft, and communicating well, you will have significant freedom in how you work.

We want someone who enjoys figuring out what works rather than waiting to be told what to do.

To Apply

Send us:

1. A short introduction
2. Your previous sales or cold outreach experience
3. Why this opportunity interests you
4. Your answer to:

“I already have software that records our calls. Why would I need PitchLabs?”

We care more about the quality of your answer than a polished cover letter.