Senior Product Manager, Customer Growth (Toronto)

Senior Product Manager, Customer Growth

This role is eligible for our hybrid work model: Two days in-office.

Overview

As a Senior Product Manager (PM), your focus is on defining, prioritizing, and delivering products or capabilities that solve customer problems and deliver measurable business outcomes. You are accountable for the success of your product, partnering closely with design, engineering, and business stakeholders. You balance customer needs, business goals, and technical feasibility to ensure your product creates real value.

Product Discovery & Strategy

• Understand customer needs through research, data analysis, and feedback loops
• Define the product vision, goals, and outcomes in alignment with the group and portfolio strategy
• Translate market trends and customer insights into product opportunities

Outcome Ownership

• Define, track, and deliver against product OKRs and KPIs
• Balance customer‑facing features, technical debt, and enabler work in your product backlog
• Continuously evaluate whether product initiatives are driving intended value

Backlog Management & Prioritization

• Own the product backlog, ensuring work is clearly defined, prioritized, and sequenced
• Write clear product requirements, user stories, and acceptance criteria
• Partner with engineering and design leads to assess feasibility, estimate effort, and refine scope

Planning & Execution

• Lead quarterly and sprint planning for your product team
• Ensure dependencies are identified, managed, and communicated
• Participate in demos, standups, and retrospectives to support delivery progress

Stakeholder Alignment & Communication

• Communicate product vision, priorities, and progress to stakeholders
• Partner with business sponsors, portfolio managers, and cross‑functional teams to align on outcomes
• Act as the voice of the customer and advocate for value delivery in decision‑making

Who you are

• You are the owner of your product’s success—responsible for defining vision, setting priorities, and ensuring delivery creates real customer and business impact
• You bridge customer needs (insights, problems, opportunities) and delivery execution (engineering, design, operations)
• You are also a daily driver of the POM, making prioritization trade‑offs, ensuring outcomes are clear, and empowering your team to deliver value consistently
• A strategic thinker who can balance big‑picture vision with day‑to‑day execution
• Skilled in product discovery, planning, and Agile delivery
• Comfortable using data and customer feedback to drive decisions
• An effective communicator who builds alignment across teams and stakeholders
• Experienced at translating complex problems into clear product requirements and roadmaps
• Highly organized, self‑directed, and focused on outcomes over output
• Illustrated history of living the values necessary to Priceline: Customer, Innovation, Team, Accountability and Trust
• The Right Results, the Right Way is not just a motto at Priceline; it’s a way of life. Unquestionable integrity and ethics is essential.

There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. In addition to a competitive base salary, certain roles may be eligible for an annual bonus and/or equity grant.

The salary range for this position is $120,000 to $140,000K CAD.

Priceline is a proud equal prospect employer.