Sales Manager, Mid-Market

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Sales Manager, Mid-Market based in Canada. This is an exciting opportunity for an experienced sales leader to build and develop a high-performing mid-market sales team within a fast-growing technology environment. You will lead approximately 10 senior Account Executives, helping them consistently exceed targets through strategic coaching, data-driven decision-making, and disciplined execution. The role focuses on an outbound-led sales model, with an emphasis on building high-quality pipelines through executive networks, partnerships, events, and market intelligence. You will shape sales strategy, strengthen forecasting practices, and establish scalable processes that drive predictable revenue growth. Working closely with cross-functional teams, you will influence commercial strategy, improve the customer journey, and contribute to the evolution of sales practices. This role is ideal for a results-oriented leader who combines strong commercial judgment with a passion for developing exceptional talent and building sustainable sales performance. Accountabilities - Build and develop a high-performing sales team: Lead, hire, and develop a team of approximately 10 senior Account Executives, maintaining high standards for talent, accountability, ownership, and continuous improvement. - Coach and elevate sales performance: Provide structured, ongoing coaching to improve sales execution, identify emerging talent, establish individual development plans, and prepare high-performing employees for future leadership opportunities.

- Drive pipeline quality and forecasting accuracy: Oversee pipeline reviews, sales forecasts, and performance diagnostics, using leading indicators and business intelligence to identify risks, understand performance gaps, and implement corrective actions before they affect revenue. - Strengthen outbound sales strategy: Guide the team in developing effective outbound approaches through ideal customer profile targeting, multichannel prospecting, executive relationships, strategic partnerships, trade shows, and intent data, prioritizing qualified pipeline over activity volume. - Establish operational excellence: Create consistent operating rhythms for forecasting, pipeline management, business reviews, and sales enablement. Refine processes, remove execution barriers, and develop repeatable practices that support predictable revenue outcomes. - Use data to drive business decisions: Analyze sales trends, diagnose root causes, and translate performance insights into actionable strategies that improve quota attainment, pipeline health, and overall team effectiveness. - Collaborate across the organization: Partner with Sales Leadership, Marketing, Enablement, Operations, and Product teams to improve commercial execution, strengthen the customer experience, and incorporate customer feedback into strategic decisions. - Lead through change and influence: Support the team through evolving priorities and sales strategies, challenge established practices when necessary, and contribute to broader organizational improvements that raise the standard of sales performance. Requirements - Sales leadership experience: At least 7 years of experience as a sales manager, with a demonstrated record of building, managing, and developing high-performing sales teams in fast-paced, high-growth environments. - Individual sales achievement: At least 3 years of documented success as an individual contributor, consistently exceeding sales targets and demonstrating strong full-cycle sales capabilities. - Outbound sales expertise: Proven experience leading an outbound-focused sales team, including expertise in ideal customer profile definition, multichannel prospecting, pipeline generation, and prioritizing pipeline quality over activity-based metrics.