Vice President of Brand & Market Innovation
SOCi
Elevate SOCi’s branding and market strategy as Vice President. This role focuses on innovative leadership within a hybrid work environment to redefine local search marketing. In this strategic role, you will build the foundation of SOCi’s unique category in AI and multi-location marketing. Your focus will be on brand strategy, market positioning, and content development while ensuring collaboration across teams. A background in leading B2B marketing will support your efforts to enhance market authority. Key Responsibilities:
- Define and sustain SOCi’s brand identity and message
- Integrate brand experiences across digital and offline channels
- Oversee media strategy and develop thought leadership
- Strengthen executive visibility through key initiatives
- Ensure cohesive messaging aligns with market strategies
- 7+ years of marketing leadership experience in B2B
- Proven track record as Head of Marketing or similar
- Expertise in customer insights and competitive landscape
- Strong writing and verbal communication skills
- Committed to fostering productive team dynamics
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