Vice President of Sales
JRoss Recruiters
Responsibilities
- Define and execute the national sales strategy aligned with enterprise revenue goals
- Identify new business opportunities, partnerships, and underdeveloped markets
- Contribute to long-range planning with executive leadership, including expansion initiatives
Revenue Performance
- Lead growth across all key segments including corporate, group, meetings and events, government, entertainment, transportation crew, and wholesale / FIT
- Analyze market trends, competitive activity, and demand patterns to guide strategy
- Own forecasting, KPIs, sales budgets, and overall revenue performance
- Lead account segmentation and prioritization strategy
Leadership & Team Development
- Lead and develop a geographically distributed national sales organization
- Partner closely with regional sales leadership to ensure alignment across all markets
- Establish clear performance standards, accountability structures, and operating rhythms
- Support compensation planning, incentive design, and performance management frameworks
- Strengthen succession planning and leadership development within the sales function
Client & Partner Relationships
- Build and maintain senior-level relationships with major corporate clients, travel partners, sourcing organizations, and industry stakeholders
- Lead negotiation of strategic agreements and key commercial contracts
- Represent the organization at key industry events, trade shows, and client forums
Cross-Functional Integration
- Partner with Marketing, Revenue Management, and Operations to ensure commercial alignment
- Support new openings, repositioning strategies, and portfolio growth initiatives
- Ensure consistency in brand delivery and customer experience across all channels
Analytics & Reporting
- Deliver clear, consistent reporting on sales performance to executive leadership
- Drive CRM discipline, pipeline visibility, and conversion tracking across teams
- Leverage sales analytics and insights to refine strategy and execution
- Embed stronger adoption of sales tools and technology across the organization
Success Measures
- Sustained, profitable revenue growth across priority segments
- Increased market share and stronger account penetration
- Improved pipeline visibility, forecasting accuracy, and conversion performance
- Stronger sales discipline and operating rhythm across all levels
- Development of a high-performing, accountable national sales team and future leaders
Requirements
- Bachelor’s degree in Business, Hospitality, or related field; MBA considered an asset
- 10+ years of progressive hotel sales leadership experience
- Proven success driving revenue across multi-property or multi-market environments
- Strong understanding of hotel distribution, segmentation, and revenue management principles
- Experience leading large, dispersed sales teams
- High proficiency with CRM systems and commercial analytics tools
- Strong executive presence with advanced negotiation and communication skills
Core Competencies
- Strategic thinking with strong execution discipline
- Commercial and financial acumen
- Leadership and talent development capability
- Relationship building and stakeholder influence originally? Actually original 'Relationship building and stakeholder influence' line is within
- .
- Relationship building and stakeholder influence
- Market awareness and adaptability
- Results-oriented mindset with strong accountability standards
Corporate Culture
- Competitive executive compensation package with performance-based incentive
- Comprehensive health, dental, and vision coverage
- Travel privileges and hospitality discounts
Vacancy posted 3 hours ago
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