Corporate Sales Training Manager - Weins Corporate (CO)

Are you a visionary leader passionate about driving sales performance and optimizing operational processes across a dynamic automotive dealership network? We are seeking a Corporate Sales Training Manager to develop, implement, and sustain effective sales practices that enhance productivity, ensure a best in town customer experience and ensure consistency across all locations, at WEINS Auto Group.

About the Role

The Corporate Sales Training Manager will oversee the standardization and execution of sales processes, lead training initiatives, and ensure the effective use of tools and systems to drive sales growth. This role requires hands-on involvement in training delivery—including sales process launches, new hire training, and skills workshops—as well as the ability to collaborate with cross-functional teams to achieve organizational goals.

Join us; we are transforming the auto industry.

See how WEINS Auto Group is a great place to work, to learn and grow your career:

• We offer a competitive compensation plan and a top-notch benefits plan
• We are with you and value your loyalty by investing in your future with generous group RRSP options and matching program
• We know everyone needs a long weekend from time to time. We try our best to make that happen for our retail associates.
• We are lifelong learners and want to support our associates who endeavour to continue their education through our Educational Reimbursement Program
• We have a generous Vehicle Purchase Program along with a Parts & Service Discount
• We invest in your career with development and training opportunities.
• We know employees need support from time-to-time. Our Employee Assistance Program is accessible to all associates.
• We want more associates just like you and we offer an Employee Referral Program to thank our associates for a great referral
• We celebrate personal and professional milestones and team events
• We want to promote healthy lifestyle, and offer a generous fitness discounts & more

Responsibilities:

• Working in tandem with the Hospitality Experience Sales Steering Commitee to design, implement, and continuously improve standardized sales processes across the dealer network.
• Ensure full utilization and integration of CRM, DMS, desking tools, and digital retailing systems.
• Partner with CRM, CEC, and Marketing teams to develop cohesive lead management and customer engagement strategies.
• Lead comprehensive training programs, including sales process launches, new hire onboarding, and ongoing skills workshops (both virtual and in-person)
• Deliver training in a relatable manner, which will allow participants to learn and grow.
• Evaluate training effectiveness and adapt content to address skill gaps and industry trends.
• Coach and mentor Corporate and Divisional Champions to ensure consistent execution of sales processes.
• Use data-driven insights to identify opportunities for further training and support, addressing specific challenges or training gaps across teams.
• Develop and distribute regular performance reports to stakeholders.
• Manage relationships with CRM, DMS, and training vendors to ensure smooth implementation and operation of systems.
• Negotiate contracts and service agreements to maximize value and minimize costs.
• Create and enforce policies and procedures to ensure consistency in sales operations.
• Standardize documentation and reporting practices for effective tracking and compliance.

You'll need to have:

• Minimum 5 years in automotive sales management, training, or a corporate sales process role
• Proven ability to lead and develop high-performing teams with a focus on training and process implementation
• Strong understanding of CRM, DMS, and desking tools, with proficiency in Microsoft Office Suite and data reporting platforms
• Expertise in analyzing data to drive decision-making and improve sales processes
• Excellent verbal and written communication skills, with experience delivering effective training and presentations
• Industry Knowledge: Familiarity with automotive sales, digital retailing, and customer engagement best practices

Weins Auto Group is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

As part of our recruitment and training process, WEINS Canada (O/A WEINS Auto Group) and all our divisions, use artificial intelligence (AI)-powered tools to assist in evaluating candidates for roles. These tools may be used to:

• Assess skills and competencies through simulated training environments.
• Analyze responses to training modules or testing scenarios.
• Generate performance insights to support hiring decisions.

The AI systems used are designed to support fair and consistent evaluation. We are committed to ensuring that these tools do not result in discrimination or bias based on race, gender, disability, or other protected grounds under the Ontario Human Rights Code. If you have questions or concerns about the use of AI in our hiring or training process, or if you require accommodations, please direct your inquiry to our Talent Acquisition Team at View email address on weinscanada.talentnest.com.

Successful candidates will be subject to background checks not limited to criminal, credit, educational and or employment verification.

Accommodation will be provided in accordance with AODA. If you require accommodations during the recruitment process, please indicate this in advance.

This is an existing vacancy.