Paid Media Strategist
$95k - $110k per yearWebserv
Salary Range: $95,000-$110,000 CAD + Performance Bonuses
Webserv is seeking a paid media manager responsible for creating and managing paid search, social and display campaigns. Our ideal candidate is confident reporting directly to clients with knowledge across advertising platforms like Google, Meta, YouTube, LinkedIn, Microsoft, TikTok, and others.
This paid media manager would work closely with a smaller team of 7-8+ paid media experts and design teams to implement successful strategies and campaigns for our clients. Being with a smaller team in a fast-growing company, there will be great opportunities for experience and pay upon success and client retention.
Webserv is a fast-growing company, and we’re looking for top talent in the industry to further accelerate our advancement as a leading digital marketing agency.
Primary Duties
- Formulate strategies consistent with client goals
- Develop and maintain client relationships
- Build and optimize campaigns
- Ensure accurate implementation of tracking, analytics and reports
- Balance campaign budgets with data-driven insight for the most valuable conversions
- Collaborate with design teams and assist in creative implementations
- Communicate when and why to use different targeting methodologies (behavioral, contextual, demographic, lookalike, cross-device, retargeting) and speak on each to educate clients
- Analyze meaning behind data and communicate key findings and highlights to clients
- Collaborate directly with clients, serving as a key point of contact for strategy and performance updates.
- Foster trust and collaboration with clients and colleagues by embodying Webserv’s core values.
- Build strong client relationships that result in renewals and referrals.
- Deliver clear, impactful presentations that articulate campaign outcomes and strategic recommendations.
Minimum Skill Requirements
- Expertise in Google Search Ads
- Expertise in Facebook & Instagram Advertising
- Expertise in performance forecasting
- Experience in Google Ads Editor
- Experience in Google Analytics
- Experience in client-facing settings and reports
- Experience in lead generation
- Insight on KPIs across search and social metrics
- Proficiency in Word and Excel
- Strong written and verbal communication skills
Additional Skill Preferences
- Experience with YouTube, TikTok, Pinterest, LinkedIn and other major platforms
- Experience with keyword research tools (SEMrush, Hrefs, Spyfu, etc.)
- Experience with CRMs (Hubspot, Salesforce, etc.)
- Experience with project management tools (Asana, Monday, Trello, etc.)
- Experience with Shopping, Video, Display, App & Performance Max campaign types
- Experience with Call/Lead tracking software (CallRail, CallTrackingMetrics, etc.)
- Experience with CMS platforms (Wordpress, Shopify, Hubspot, etc.)
- Experience with form, survey & quiz tools
- Basic knowledge of CSS and HTML
- Experience in Google Tag Manager
- Advanced knowledge Google Analytics setup and configurations
- Competitive Salary: Competitive negotiable salary, with potential for bonuses tied to performance
- Generous Time Off: Unlimited PTO and paid company holidays to recharge and balance work and life
- Fully Remote: Work from anywhere with a reliable internet connection.
- Training Opportunities: Access to courses and resources to stay updated on SEO, link-building, and digital marketing trends.
- Performance-Based Bonuses: Incentives for achieving or exceeding performance targets.
- Technology Stipend or Reimbursement: Support for essential tools or equipment needed for your role.
- Virtual Team-Building Events: Regular online gatherings to connect with the team.
- Recognition for Performance: Acknowledgment for outstanding work and contributions.
We are looking for someone to work remotely or in-office at our space in Irvine. Our hours are flexible with start times from 7 am to 9 am. All we ask is for our employees to work regular 8-hour days.
We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
#J-18808-LjbffrVacancy posted 13 hours ago
Similar jobs that could be interesting for youBased on the Paid Media Strategist in Ottawa, ON vacancy
- ...Media buying has changed. In 2026, a great media buyer is not just a button pusher. They... .... This role is for someone who can run paid media and also think like a marketer .... ...editing or design skills are a plus You're a strategist, not a robot: You challenge assumptions...SuggestedFull time
- ...work with around 50 DTC and eCommerce brands, 20 to 25 of them on paid media. We spend $6 to $9M a month on Meta and $1 to $2M a month on... ...What the job looks like Own a set of DTC accounts as the strategist, the buyer, and the client's direct point of contact. Budgets run...SuggestedRemote workWorldwideShift work
- ...We are looking for an experienced, hands-on Freelance Paid Media Specialist to manage and optimise paid social campaigns for an established B2B technology company. You will work closely with the Demand Generation team to improve campaign performance across the customer...SuggestedFreelance
- ...Industrial, and Services verticals, that system spans everything from Paid Media and Content Marketing, to PR and Paid Social, to Marketplace... ...doing B2B marketing that actually means something. The Paid Strategist is a crucial, client-facing role responsible for day-to-day...SuggestedWork at officeRemote workHome office
$25 - $45 per hour
...About The Engagement We’re looking for an experienced, strategic, and performance-driven independent contractor who can scale paid media campaigns across Google Ads, Meta Ads, and TikTok Ads while confidently supporting client relationships. This is a part-time, remote...SuggestedHourly payPart timeFor contractorsRemote workElk Marketing
Ottawa, ON13 hours ago- ...We are seeking an experienced Freelance Growth Marketing Strategist to support a high-profile business executive and entrepreneur in expanding... ..., campaigns, and audience-building strategies. Support paid marketing initiatives where relevant and recommend optimisation...FreelanceRemote work
- ...About AMZ Advisers: AMZ Advisers is a digital media marketing agency focused on developing and implementing strategic marketing... ...partnered tech companies. About the Role: As a Brand Strategist at AMZ Advisers, you will play a pivotal role in driving the success...Remote jobLong term contractShift work
$68.54k - $97.22k per year
...Job Category: Transit Services - OC Transpo Application Close: 06/11/2026 JOB SUMMARY You are responsible for serving as the media spokesperson for Transit Services, organizing media relations activities for OC Transpo and providing timely, accurate information on...Full timeTemporary workLocal areaImmediate startShift work- ...wants a workflow we haven't built yet. As our AI Deployment Strategist , you'll be the person who makes Runneth work for those customers... ...anything. Bonus points Experience in DTC, ecommerce, paid social, or creative strategy, enough to spot when a customer's strategy...Permanent employmentFull timeSummer workInternshipWork at officeRemote workWork from homeShift work
Motion
Ottawa, ON1 day ago - Own paid media strategy remotely for Blacksmith Agency clients, guiding Google Ads, Meta, LinkedIn, and Microsoft Ads campaigns. As an Account Strategist, you manage paid media for B2B and growing-brand clients. You set targeting, budgets, roadmaps, and campaign direction....Remote work
Blacksmith Agency LLC
Ottawa, ON33 minutes ago $85k - $184k per year
Huawei Canada has an immediate 6-month contract opening for a Researcher. About the team: Initially founded in 1991 as Huawei's ASIC Design Center, the IC Lab is a leading global fabless semiconductor lab. This lab delivers trusted, cutting-edge semiconductor products and...Contract workLocal areaImmediate start- Lead B2B paid search and social accounts for Directive Consulting, working remotely in Canada... ..., attribution, and growth outcomes. This Strategist owns assigned accounts across Shopping,... ...Requirements: Four-plus years of paid media management experience Direct experience with...Remote work
Directive
Ottawa, ON33 minutes ago - ...Industrial, and Services verticals, that system spans everything from Paid Media and Content Marketing, to PR and Paid Social, to Marketplace... ...B2B marketing that actually means something. Overview The Strategist, Shopping & Marketplace owns the strategy and performance of...Work at officeRemote workWork from homeHome office
Directive
Ottawa, ON32 minutes ago - ...and our content has generated millions of views across social platforms. We are hiring a Social Media Strategist to take full ownership of our organic social department. Paid media currently drives most of our client acquisition. We want to build a stronger organic presence...Full timeFor contractorsRemote work
MM Coaching Limited
Ottawa, ON13 hours ago - ...Own paid media strategy remotely for Blacksmith Agency, managing Google Ads, Meta, LinkedIn and Microsoft Ads across client accounts. As... ...remains focused exclusively on paid media, while SEO has a separate strategist. Key Responsibilities: Manage paid media across four...Remote work
Blacksmith Agency LLC
Ottawa, ON13 hours ago - ...KittySpout / DoggySpout is looking for a Social Media Manager to join our team! You will own organic social for both brands end to end across every social channel. You decide what each account is for, who it should bring in and what content grows it. Then you plan it, create...Full timeRemote workWeekend work
KittySpout
Ottawa, ON13 hours ago - Paid Media Manager: Elevate Your Professional Career at Veta Virtual Veta Virtual is hiring a Paid Media Manager for a fast-growing luxurious jewelry and ecommerce retail brand that sells online and in physical stores. This is a full-funnel role: you'll run paid advertising...Remote work
Veta Virtual Inc.
Ottawa, ON13 hours ago - ...company. Travel to Burlington as needed. This newly created Social Media Manager role combines content creation with channel strategy.... ...mindset and emerging technology interest Bring creator, strategist, and AI experimentation skills to grow social content for high-tech...Remote work
Creative Niche
Ottawa, ON13 hours ago - ...a remote-first, global team. We're also AI-first, so finding practical ways to use AI is part of every role here. As the Senior Paid Media Manager, you will own paid media strategy and hands-on execution across the Managed.com portfolio of brands. This senior individual...InternshipRemote work
HostPapa, Inc.
Ottawa, ON13 hours ago - ...Blacksmith Agency Marketing Full time Remote (Canada, South Africa or USA) Paid media only. SEO is a separate seat with its own strategist, so you are never split across both. About The Role Blacksmith Agency is an AI-first digital agency. As Paid Media Manager...Long term contractFull timeRemote work
Blacksmith Agency LLC
Ottawa, ON32 minutes ago - Terfuu is a Quebec-based performance marketing agency managing paid media, creative production, UGC, and funnel infrastructure for brands... .... We're scaling our creative engine and hiring one DR Creative Strategist to own creative strategy across multiple client accounts. You'll...Remote workWorldwide
Terfuu
Ottawa, ON13 hours ago - ...built for DTC and ecommerce brands. We run paid, email, SEO, and CRO as one growth engine,... ...build let you run more accounts than one strategist normally could. You forecast where an account... ...Is Not This is not a single-channel media buying role. You won't spend your day in...Live InRemote workFlexible hours
Jetfuel
Ottawa, ON13 hours ago - ...Blacksmith Agency is an AI-first digital agency seeking a Paid Media Manager to own paid media for a book of B2B and growing-brand clients. You will set targeting, budget calls, roadmaps, and the narrative when clients ask why. You are the strategic voice at the table, making...Remote work
Blacksmith Agency LLC
Ottawa, ON33 minutes ago - ...and next steps. Our partner is looking for a Media Buyer based in Canada. As a Media Buyer, you will take ownership of paid media strategy and performance across a portfolio... ...acquisition. Working closely with creative strategists, media analysts, and cross-functional teams,...Long term contractTemporary workRemote work
Jobgether
Ottawa, ON13 hours ago - ...What is it like to be a strategist at Bridge? Do you enjoy juggling several clients, understanding... ...may be the right one for you! Bridge Media is looking for a proactive marketing... ...of vacation starting in the first year ~ Paid training ~ Possible commission bonus on...Ongoing contractLive InWork at officeRemote work
Bridge Media
Ottawa, ON13 hours ago - ...growth channel around highly targeted social media pages in the supplement space, each with... ...affiliate offers. As our AI Creative Strategist , you’ll own the thinking behind the content... ...requirements often associated with paid creative. Exposure across three business...Full timeManual laborImmediate startRemote work
Impact Clients
Ottawa, ON13 hours ago $100k - $130k per year
...expertise and skills, and collaborating closely with the team of strategists, you will develop deep human behavior-based insights to craft... ...leadership through the writing of behavioral science blogs and social media posts to expand our client’s understanding of how we uniquely...Permanent employmentFull timeRemote workFlexible hoursShift workFresh Squeezed Ideas Inc.
Ottawa, ON13 hours ago- ...the outcome, and build with both ambition and care. The Position Turn customer insight into measurable campaigns across content, paid media, conversion optimization, and lifecycle marketing. You will join a multidisciplinary team that values clear thinking, useful...Flexible hours
BmyBrand
Ottawa, ON13 hours ago - ...helping eCommerce and digital product brands scale through creative, paid media, and landing pages. We are a true growth partner - going deep... ...We're a fully remote team of creatives, editors, and growth strategists. We care about the work, and care about being the best at what...Remote workWeekday work
Reach Digital
Ottawa, ON13 hours ago - ...effective community involvement. Role Description: As a Policy Strategist, you will be responsible for analyzing various policy topics,... ...cause. Gain valuable experience in communications and social media management. Work remotely and set your own schedule, with flexibility...Remote work
Engage
Ottawa, ON13 hours ago
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Paid Media Strategist. Be the first to apply!
