Paid Media Manager
Veta Virtual Inc.
Paid Media Manager: Elevate Your Professional Career at Veta Virtual
Veta Virtual is hiring a Paid Media Manager for a fast-growing luxurious jewelry and ecommerce retail brand that sells online and in physical stores. This is a full-funnel role: you'll run paid advertising and email/SMS as one connected growth engine, with paid bringing customers in and lifecycle keeping them.
At a Glance:
- Industry: Jewelry and ecommerce retail (online and in-store).
- Focus: Paid Media (Meta, Google) plus Email/SMS, weighted equally.
- Scale: $100K+ in monthly ad spend.
- Compensation: Competitive monthly compensation in USD.
- Location: 100% remote (LATAM or Europe).
What You'll Own:
You’ll run performance marketing end to end. Paid and email/SMS carry equal weight, and your results are measured on both.
- Paid media strategy: plan, launch, and optimize full-funnel Meta and Google campaigns, owning $100K+ in monthly spend across targeting, bidding, creative testing, prospecting, and retargeting.
- Attribution and analytics: use Triple Whale, Northbeam, or similar tools to improve tracking accuracy and measure results across online and in-store sales.
- Email and SMS: own lifecycle marketing in Klaviyo, from campaign calendars and segmentation to automated flows (welcome, abandoned cart, post-purchase, replenishment, win-back).
- Creative and strategy: write creative briefs, mock up assets in Canva, monitor competitors, and keep paid and email/SMS working together.
- Reporting: deliver weekly and monthly reports to leadership with clear insights, revenue impact, and recommendations.
What You Bring:
- 8–10 years in marketing and advertising, including 5+ years of hands‑on ecommerce marketing.
- Proven ownership of $1M+ in annual Meta Ads spend, plus hands‑on Google Ads experience and $100K+ in monthly paid spend across acquisition channels.
- Strong full-funnel ecommerce expertise: acquisition, conversion, retention, and profitability.
- Hands‑on Klaviyo experience (required), including email and SMS campaigns, automation flows, segmentation, and analytics.
- Experience with an attribution platform (Triple Whale, Northbeam, or similar) and Shopify or a comparable ecommerce platform, including reconciling marketing performance with actual online and in-store sales.
- Strong analytical, reporting, and stakeholder presentation skills, plus comfort using Canva to create or direct marketing assets.
- Bonus: experience in luxury, jewelry, or other high-consideration retail.
- To be considered for this role, you must be currently based in Latin America (LATAM) or Europe.
What's in It for You:
- Competitive monthly compensation in USD.
- 15 paid vacation days per year plus all U.S. federal holidays.
- 100% remote: work from anywhere in LATAM or Europe with a professional home setup.
- A high-visibility role where your strategy and execution directly shape how a growing brand spends its marketing budget.
- A collaborative, high-trust culture through Veta Virtual and our client.
Vacancy posted 5 hours ago
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