Coordinator, Marketing (MOH)
Great Canadian Entertainment
Position Summary
Under the direction of the Manager, Marketing, the Marketing Coordinator is responsible for the coordination and execution of marketing initiatives that support player acquisition, retention and revenue growth across multiple casinos. This role assists in the planning, implementation, and evaluation of promotions, events, loyalty programs, and marketing campaigns while ensuring all initiatives are delivered on time and in accordance with regulatory requirements and Great Canadian Entertainment’s standards and objectives. The Marketing Coordinator collaborates with internal departments, external vendors and site teams to deliver exceptional guest experience and support the successful execution of the marketing plan.
Key Accountabilities
Marketing Program Coordination & Administration:
- Coordinate the planning and administration of marketing initiatives, including preparing promotional procedures, terms and conditions, and marketing calendars
- Program offers and promotions within marketing system
- Coordinate promotional items, maintain inventory records and ensure marketing initiatives are delivered accurately and on schedule.
Marketing Communication And Creative Coordination
- Coordinate the development, production, and deployment of marketing communications across all channels, including website content, email campaigns, direct mail, social media, on-property signage, and other marketing channels.
- Liaise with graphic designers, print vendors and site teams to ensure creative assets are produced, delivered and installed on time.
Stakeholder Partnership & Operational Support
- Build and maintain effective relationships with site operations, internal departments, and external vendors.
- Communicate marketing plan, provide operational guidance and support, coordinate marketing requests and ensure stakeholders are informed and prepared for upcoming initiatives.
Event & Promotional Execution
- Coordinate and support the execution of marketing events, tournaments, promotions, and other on-property activations.
- Travel between properties as required to ensure successful implementation and operational excellence.
Guest Experience & Service Support
- Monitor guest feedback channels and respond to inquiries, concerns, and requests in a timely, professional, and guest-focused manner.
- Escalate issues when appropriate and identify opportunities to enhance the guest experience.
Compliance, Continuous Improvement & General Administrative Support
- Maintain accurate marketing records and documentation.
- Ensure marketing initiatives comply with applicable regulatory requirements, company policies, and internal controls.
- Identify opportunities to improve marketing processes and efficiencies and provide general administrative support to ensure the effective operation of the Marketing department.
Education And Qualifications
- Completed post-secondary education in Marketing or Digital Marketing.
- Minimum two (2) years’ experience is preferred, ideally in gaming, hospitality or entertainment.
- Excellent verbal and written communication skills.
- Ability to work on their own, or as part of a team, with minimal supervision.
- Proven interpersonal and influencing skills.
Who we are!
GREAT ENTERTAINMENT. GREAT PEOPLE. GREAT INVESTMENT. GREAT CANADIAN.
Since our inception in 1982, Great Canadian has grown to be one of the largest and most dynamic gaming and entertainment companies in Canada. With 25 properties across Ontario, British Columbia, Nova Scotia, and New Brunswick, our facilities include over 16,000 slot machines, 575 table games, 71 dining amenities and over 500 hotel rooms. Working closely alongside our crown agency partners, our team of ~8,000 strive to offer the very best gaming, entertainment, dining, and hospitality experiences.
Our Vision is to be the leading gaming, entertainment, and hospitality company in our chosen markets by providing superior entertainment value and exceptional experiences.
Our Mission is to provide outstanding experiences to our guests, rewarding opportunities for our team, and superior value to our shareholders.
What's in it for you?
- We have an inclusive and collaborative working environment that encourages creativity, curiosity, and celebrates success!
- We provide you with the tools and technology needed to delight your clients!
- You'll get to work with and learn from diverse industry leaders, who have hailed from top organizations around the world.
- Freedom to Innovate: supports new and better ways to be successful.
- Be your Authentic Self: environment that values diversity as a source of strength.
- This isn't your typical "corporate" job. We work hard and we have fun!
The only thing we don’t play games with…..is your career!
Great Canadian Entertainment is committed to promoting an inclusive, accessible environment, where all employees and customers feel valued, respected, and supported. We are dedicated to employing a workforce that reflects the diversity of our communities in which we live and serve.
Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, or disability.
We are committed to promoting Responsible Gambling. Learn more about our commitment here ,
Please note that due to the volume of applications, only those under consideration will be contacted for an interview.
Thank you for your interest in Great Canadian Entertainment!
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