Senior Marketing Manager at RBC
RBC
Lead merchant marketing strategies at RBC in Toronto as a Senior Marketing Manager. Drive impactful campaigns for Grocery & Pharma cards while guiding a dedicated team. In this full-time position, you will create comprehensive annual marketing plans and collaborate with internal teams and key partners to meet objectives. Your leadership will not only ensure effective campaign execution but also enhance partnerships and innovate marketing channels within RBC’s loyalty ecosystem. Key Responsibilities:
• Develop tailored annual marketing plans for partners
• Lead integrated campaigns across multiple channels
• Manage key partner relationships for accountability
• Direct a marketing team towards partnership success
• Monitor KPIs and optimize plans for measurable results Requirements:
• Proven annual marketing planning experience
• Strong strategic alignment skills for business goals
• Previous leadership experience in marketing teams
• Ability to optimize campaign performance
• Familiarity with loyalty programs and consumer behavior Bring your expertise in strategic marketing and team leadership to make a significant impact at RBC.
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Vacancy posted 5 hours ago
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