Acquisition Marketing Assistant Manager

Drive PC Money Account acquisition marketing at EQ through integrated campaigns, cross-sell programs, and paid, owned, and earned channels. Support product growth across Canada.

As Assistant Manager, Acquisition Marketing, you will develop and deliver campaigns for PC Money Account acquisition and PC Financial product cross-sell. The work includes project management, stakeholder collaboration, channel reporting, and campaign optimization. You will coordinate with product, credit risk, digital, communications, Legal, Finance, and external agencies.

Key Responsibilities:

• Develop and execute PC Money Account acquisition campaigns
• Manage cross-sell campaign delivery, execution, and reporting
• Coordinate integrated campaigns across digital, email, social, and PR
• Monitor channel performance and implement growth optimizations
• Ensure campaign testing, quality assurance, compliance, and launch readiness

Requirements:

• Three to five years of marketing experience
• Post-secondary education in Marketing, Business, or Commerce
• Experience supporting large integrated marketing campaigns
• Strong verbal and written communication skills
• Ability to manage multiple projects and deadlines effectively

Bring campaign execution, cross-sell marketing, and performance optimization skills to EQ’s PC Financial growth programs.