Marketing Manager
PRI Consultants
Marketing Manager
Own PRIs brand content and campaigns across a growing national engineering firm
LOCATION
Toronto ON or Mississauga ON
REPORTS TO
Chief Executive Officer
TYPE
Full-time permanent Manager
About the opportunity
PRI is a multidisciplinary engineering and environmental consulting firm with offices across British Columbia Alberta and Ontario growing toward a national footprint. We are seeking a Marketing Manager to own our brand content and campaigns and to run the marketing engine that supports our commercial team across five sectors: transportation and infrastructure earth and environment property and buildings energy and resources and renewable energy.
This is a hands-on manager role not a pure strategists seat. You will set the marketing plan and then execute much of it yourself: a sector-organized editorial calendar and newsletter HubSpot campaigns and automation the website and LinkedIn presence qualifications and proposal collateral targeted outreach programs such as a year-long awareness campaign to architects and the firms trade show event and sponsorship program. You will work closely with the Sector Vice Presidents and Practice Leads who supply the stories the Proposal Specialist who turns our credentials into winning submissions and the BD team whose pipeline your campaigns feed. You will be expected to use AI tools fluently to produce more faster.
What youll do
Own the annual marketing plan and budget tied to the firms sector growth priorities and report on what is working.
Steward the PRI brand across every touchpoint: visual identity voice templates website and social channels.
Run the content engine: a sector-organized editorial calendar the firm newsletter project stories thought leadership and LinkedIn drawing content from our technical and commercial leaders.
Build and run campaigns in HubSpot including email automation segmentation landing pages and lead capture and maintain the marketing side of the CRM.
Design and execute targeted outreach programs to defined audiences such as architects developers municipalities and lenders and measure their impact on pipeline.
Produce and maintain qualifications and collateral: statements of qualifications project sheets capability one-pagers and resumes in partnership with the Proposal Specialist.
Own the trade show conference event and sponsorship program: select the right shows and associations by sector manage budgets and logistics equip the commercial team to work the floor and track leads and follow-up so every event pays back.
Manage the website SEO basics and digital analytics.
Manage external agencies designers photographers and printers and coordinate marketing requests from across the firm.
What you bring
Required
Bachelors degree in Marketing Communications Business or a related field or equivalent experience.
5 or more years of progressive B2B marketing experience including at least 2 years owning a marketing function or program end to end.
Hands-on HubSpot experience: campaigns workflows segmentation landing pages and reporting.
Strong writing and editing skills with the ability to turn technical subject matter into clear engaging content.
Experience running content calendars newsletters and LinkedIn programs for a professional audience.
Experience planning and delivering trade shows conferences events and sponsorships including budgets logistics and lead follow-up.
Working command of design and web tools (Adobe Creative Suite or Canva a modern CMS) and comfort directing designers.
Demonstrated practical use of AI tools in marketing work and genuine enthusiasm for applying them.
Strong organization and follow-through and the diplomacy to draw content from busy senior professionals.
Preferred
Marketing experience in architecture engineering construction or another professional-services firm.
Experience with account-based or targeted outreach campaigns and with measuring marketings contribution to pipeline.
Familiarity with proposal and SOQ development in a consulting environment.
SMPS membership or certification.
Why PRI
Genuine ownership of the marketing function at a growing firm with the CEO as your sponsor.
Five sectors and seven disciplines of interesting work to tell stories about.
A firm investing in modern tools including HubSpot and AI-enabled approaches and a team that wants marketing to drive growth.
A collaborative multidisciplinary environment where your work directly supports the people winning the work.
Competitive compensation comprehensive benefits and support for professional development.
PRI is an equal-opportunity employer committed to building a diverse and inclusive team. We welcome applications from all qualified candidates and we particularly encourage applications from Indigenous professionals.
Required Experience:
Manager
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