Hybrid Campaign Execution Manager At Bmo Toronto
BMO
Join BMO as a Campaign Execution Manager in Toronto, where you will lead data-driven outbound marketing efforts. This hybrid role emphasizes campaign delivery, analytics, and stakeholder collaboration.
You will manage the entire lifecycle of marketing campaigns focused on enhancing customer acquisition and retention. Your responsibilities will include ensuring campaigns comply with regulations while optimizing their performance through analytical insights. Your leadership will also guide junior team members in best practices and campaign development.
Key Responsibilities
- Translate business objectives into effective campaign plans.
- Oversee delivery of retail banking outbound campaigns.
- Ensure quality assurance and approvals in execution.
- Analyze lead funnel performance and campaign ROI.
- Ensure adherence to regulatory guidelines in campaigns.
Requirements
- Bachelor’s or Master’s degree in a relevant discipline.
- Minimum 5 years in campaign delivery or marketing.
- Familiarity with lead distribution engines like LME.
- Expertise in SQL and SAS for campaign logic.
- Proficiency in data visualization tools like Tableau.
Make a significant impact in retail banking through your campaign execution expertise at BMO.
J-18808-Ljbffr
#J-18808-LjbffrVacancy posted 2 hours ago
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