Manager, Corporate Partnerships
The National Football League
Reporting to the Head of Commercial Corporate Partnerships for NFL Canada the Manager Corporate Partnerships is accountable to support and enable each of our corporate sponsors activationsin a givenseason.
Towards our goal of being our sponsors most strategic partner in Canada this role requires superior relationship management capabilities for both external and internal stakeholders combined with a solid strategic foundation and functional understanding of all elements of the marketing mix. Candidate willdemonstratea strong working knowledge of the Canadian sponsorship industry and strategic planning process.
This is a full-time 18-month fixed-term contract position (40 hours per week) with the possibility of renewal.
Responsibilities:
- Accountable in collaboration with our partners for the successful development approval activation and whereappropriate analysis of each of our NFL Canada partner activations on and off season.
- Through a deep understanding of each of our partner contractswillensure that their programs can and will be approved internally consistent with their contractual rights.
- Work with partners to develop NFL centric content that meets partner and league objectives
- Work with player relations toidentifyand recommend players for partner executions (content virtual in-person)
- Work with partners on measures of success and track throughout the season
- Develop digital media campaigns for league partners to maximize partner investments
- Work with our corporate partners at a strategic business level toidentifykey challenges and opportunities that the NFL cansupport on to meet their business will be done in collaboration with other functional teams (marketing fan centric marketing consumer productsetc.)
- Accountable foridentifyingincremental revenue opportunities across each partner and working to provide them withnew ideas that will deliver net new revenue to NFL Canada. content assets media.
- Work with legal and other relevant NFL stakeholders to develop and manage contracts for new partners
- Work with NFL Canada marketing team toidentifyopportunities to collaborate with partners on initiatives that support businessobjectivesin the market
- Identifyand lead required research projects to help delivershort and long termgoals.
- Accountable for evaluating our annual performance with our partners using an agreed uponmethodologyand metrics.
- Responsible for managing digital inventory across all NFL Canada corporate partners including trafficking ads with our digital agency
- Responsible for providing monthly reporting and analysis of our NFL owned and operated media executions
- Responsible for leading our NFL Canada events including NFL Road Trips annual Corporate PartnerSummitand Partner Gifting program
- Responsible for supporting our event calendar initiatives tied to our tentpole events: Kickoff Super Bowl ProBowland Draft
Required Education and Experience:
- University or equivalent college diploma marketing or business administration degree an asset
- Experience with Account Management an asset
- Experience working in sponsorship either on clientagencyor property side
- Working with a sports property and or sports betting operator an asset
- A minimum of 5-7 years of progressively expanding experience in sponsorship/partnership activation or client account management in the marketing function is preferred
Other Key Attributes / Characteristics:
- Digital media planning or buying experience an asset
- Experience developing and executing digital content an asset
- Highly organized with the ability to manage the needs of multiple partners simultaneously
- Strong inter-personal and effective communication skills
- Creative problem solver with an optimistic approach to business challenges
- Consistently pushes for better results for the team and partners
- Effective knowledge and use of Microsoft PowerPointExceland research tools
- Self-starter with the ability to network within NFL International and Domestic offices to conduct day to day business
Travel:
- Position requires some flexibility of travel during the NFL season (approximately 10% of the year). Valid Passport for international travelrequired.
Requirements :
- NFL Canada offers a hybrid work schedule consisting of a four day in office presence (Toronto) with one day work from home
- This is a full-time 18-month fixed-term contract position (40 hours per week) with the possibility of renewal.
Benefits Information
To learn more about our comprehensive benefits offerings please visit: NFL BENEFITS
At the NFL in-person work at our offices is a top priority because it allows us to collaborate more effectively build stronger connections and maintain the culture that drives our success. This role requires onsite presence at an NFL office or stadium location and remote and/or hybrid working options are not offered.
NO RELOCATION ASSISTANCE WILL BE PROVIDED.
The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal state and local laws.
WHO WE ARE:
NFL Core Values:
- Respect: Everyone matters. We celebrate diverse opinions honor hard work and value every contribution.
- Integrity: We do whats right even when its tough. We hold ourselves accountable and always follow through.
- Team Responsibility: We support each other and our communities. No one is bigger than the game and every action impacts others.
- Resiliency: We set high standards overcome adversity and adapt to challenges always striving for excellence.
NFL Leadership Attributes:
- Build Talent: We develop and nurture potential empowering individuals to grow and succeed.
- Execute: We take action with precision delivering results that drive our goals forward.
- Inspire: We motivate others through vision energy and a commitment to excellence.
- Live Our Values: We embody our core principles in every decision and action.
- Know the Business: We stay informed understand our industry and make decisions that strengthen our position.
- Think Big: We challenge the status quo envision bold possibilities and strive for transformative impact
WHO YOU ARE:
Talent Attributes: What we expect for our employees:
- Embody an enthusiastic proactive can-do attitude
- Embracegritfree from ego orentitlement
- Excel as a relationship builder with the ability to influence
- Eager learner driven by passion rather than justambition
- Encompasses an incredible work ethic with an agile mindset
Required Experience:
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