BL Communications Specialist

Job Responsibility:

What you'll do

• Support with cross-functional retail initiatives, workload, and communication calendar, driving annual calendar planning activities, quarterly reviews, and weekly communication checkpoints.

• Oversee Zipline communication and task management platform, including tech partnerships to ensure platform operates as expected.

• Coordinate store communication, calendars and ensure documents are up to date, and all content is managed according to existing protocols through our Zipline platform.

• Writing appropriate content for multiple channels and communication vehicles that adheres to corporate messaging and style guidelines in English and French.

• Coordinate translation and proof all store communications, including weekly communications, posts, emails and attachments.

• Coordinate task management support and creation through Zipline with internal stakeholders across the organization.

• Work with Canadian Tire Translation Team to create and manage translation library that ensure consistent translation across Mark's.

• You are responsible for executing communications and engagement strategies to inform and unite our cross-functional teams throughout Canada in both English and French.

• Drive the execution and evolution of our communication strategies across multiple channels, languages and formats, working in close collaboration and partnership with internal stakeholders across the organization.

• Measure communications/engagement analytics to drive and support an evolving, on-going, and data-driven strategy.

• Manage relationships with other content owners in the business to continually drive development of best practices, engagement and awareness.

• Develop and maintain Graphics, guides and other resources for store teams.

• Support major virtual and in-person meetings, conferences and launch meetings.

• Stay on the pulse of what other brands/industries are doing in the communications and internal engagement space.

What you bring

• Post-secondary education, ideally in Marketing, Communications and/or Management.

• 5+ years of experience.

• Preferred fluency in Canada's two official languages, English and French.

• Adept at strategic analysis with exceptional decision-making skills.

• Technical, corporate writing capabilities.

• Clear, articulate communication competency.

• You know InDesign or alternative tools to produce beautiful visuals.

• You take an innovative approach to communications leveraging technology and digital tools to serve specific audience needs.

• You are adept at calmly and effectively managing complex, fast-moving and unexpected communications within tight timelines.

• Passion for internal engagement and employee experience.

Hybrid

We value flexibility. We have adopted a hybrid work model whereby employees use a combination of working in office and virtually in service of outcomes. Each leader is empowered to decide what work is best achieved in person based on the unique needs of their team.

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About Us

At Marks, we want you to experience an extraordinary career in helping to lead our brand's evolution to be Canada's number one destination for industrial and casual apparel and footwear. As one of Canada's leading apparel retailers, and a valued part of the Canadian Tire family of companies, Mark's stands out for its commitment to comfort, quality and style. Mark's is a leader in product development, innovation and quality through its assortment of industrial apparel, footwear and accessories, with strong private and exclusive brands. Join us, where there's a place for you here.

Our Commitment to Diversity, Inclusion and Belonging

We are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, and identification. We are united in our purpose of being here to help make life in Canada better.

Accommodations

We stand firm in our Core Value that inclusion is a must. We welcome and encourage candidates from equity-seeking groups such as people who identify as racialized, Indigenous, 2SLGBTQIA+, women, people with disabilities, and beyond. Should you require any accommodation in applying for this role, or throughout the interview process, please make them known when contacted and we will work with you to help meet your needs.