Marketing Leader At Sun Life Global Investments Kitchener
Sun Life
Drive marketing innovation with Sun Life Global Investments as the Head of Marketing. Define strategies for retail and institutional channels to enhance client experiences and engagement.
In this pivotal leadership role, you will report directly to the President and shape marketing strategies across both retail and institutional arenas at Sun Life Global Investments. You will be responsible for advisor acquisition, digital transformation, and personalizing client interactions while focusing on enterprise-wide impact.
Key Responsibilities: Define and execute integrated marketing strategies across channels
Lead commercialization for a comprehensive product suite
Drive multi-channel advisor acquisition and retention strategies
Design end-to-end client journey maps across lifecycle stages
Own digital strategy across various platforms and channels
Requirements: 12+ years in marketing within asset or wealth management
Expertise in digital engagement and data-driven marketing
Robust analytical skills and experience with marketing technologies
Proven leadership skills with cross-functional teams
University degree in marketing or related field
Shape the future of client interactions through cutting-edge marketing strategies at Sun Life Global Investments. #J-18808-Ljbffr
Vacancy posted 16 hours ago
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