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DIRECTOR CHANNEL OPERATIONS

City of Toronto

Join to apply for the DIRECTOR CHANNEL OPERATIONS role at City of Toronto .

Job ID: 59495

  • Job Category: Customer Service
  • Division & Section: Customer Experience, CX Channel Operations
  • Job Type & Duration: Full-time, 1 Permanent Vacancy
  • Shift Information: Monday to Friday, 35 hours per week
  • Affiliation: Non-Union
  • Number of Positions Open: 1
  • Posting Period: 03-SEP-2025 to 17-SEP-2025

Are you a visionary Contact Center leader with a passion for innovation, data, and emerging technologies? Do you thrive at the intersection of customer experience, operations, and digital transformation? The City of Toronto is seeking a Director Channel Operations to lead the modernization of its service delivery model—someone who is client-centered, tech-savvy, and AI-focused, with a strong operational mindset and a drive to elevate service excellence through innovation.

This role provides strategic leadership to the Customer Experience (CXD) Division head by leading the Toronto 311 contact center, a 24/7 data hub and multi-channel interface with the City's internal divisions and residents. You will champion the use of AI, automation, and digital content strategies to transform how residents, businesses, and visitors engage with the city.

The Director will drive organizational change, foster a culture of innovation, and implement cutting-edge solutions to streamline workflows, enhance responsiveness, and deliver measurable improvements in service quality. Success in this role requires proven expertise in contact center transformation, exceptional leadership skills, and a passion for using technology to improve public trust and engagement.

Major Responsibilities

  • Lead the development of a content-driven, tech-enabled CX strategy that leverages AI, automation, and digital tools to enhance service delivery across all channels.
  • Develop a transparent roadmap with clear goals, KPIs, and benchmarks focused on digital transformation and customer-centric outcomes.
  • Design and implement functional policies and programs that drive innovation and long-term performance improvements.
  • Champion the integration of AI-powered insights and content personalization into service hubs, contact centres, and digital platforms.
  • Provide strategic oversight of a 250+ team, ensuring they are efficient, equitable, and digitally optimized.
  • Foster a culture of innovation, continuous learning, and collaboration, encouraging staff to explore emerging technologies and content solutions.
  • Collaborate with divisions to modernize service delivery, using data, content intelligence, and AI to streamline customer journeys.
  • Lead change management and engagement efforts to support the adoption of new technologies and content strategies.
  • Build strong relationships with stakeholders to align on tech-forward strategies and resolve competing priorities and challenges.
  • Represent the Division on committees and task forces, advocating for AI and content innovation in city-wide initiatives.

Key Qualifications

  • Proven leadership experience in large-scale, contact center customer service operations, with a strong focus on digital transformation and content strategy.
  • Deep expertise in channel operations modernization, including the use of AI, automation, and emerging CX technologies to drive operational excellence.
  • Demonstrated success in leading change and innovation within complex organizations, navigating diverse stakeholder needs.
  • Experience in omni-channel management, with a strong understanding of enterprise-wide CRM systems, content platforms, and AI tools.
  • Strong background in employee relations and policy adherence, with the ability to lead through transformation.
  • Financial acumen in managing budgets and aligning resources with strategic tech initiatives.
  • Commitment to embedding equity, accessibility, and inclusion into all aspects of planning and operations.
  • Exceptional communication and stakeholder engagement skills, with a history of building partnerships around tech and content innovation.
  • Strong analytical and critical thinking skills, with the ability to identify emerging issues, prioritize them, and develop effective strategies to address them.
  • Excellent communication and negotiation skills to engage with key leadership, present reports to Council and Standing Committees, and build support for initiatives.
  • Political acumen and the ability to navigate complex political and executive landscapes, effectively managing competing goals and priorities while maintaining positive working relationships.
  • Sound judgement with an ability to work on confidential and sensitive matters.
  • Familiarity with current issues and best practices related to equity, accessibility, human rights, inclusion, reconciliation and a thorough working knowledge of the Ontario Human Rights Code, the Occupational Health & Safety Act, Accessibility for Ontarians with Disabilities Act, Employment Standards Act and Municipal Freedom of Information Act.

Equity, Diversity and Inclusion

The City is an equal opportunity employer, dedicated to creating a workplace culture of inclusiveness that reflects the diverse residents that we serve. Learn more about the City’s commitment to employment equity .

Accommodation

The City of Toronto is committed to creating an accessible and inclusive organization. We are committed to providing barrier-free and accessible employment practices in compliance with the Accessibility for Ontarians with Disabilities Act (AODA). Should you require Code-protected accommodation through any stage of the recruitment process, please make them known when contacted and we will work with you to meet your needs. Disability-related accommodation during the application process is available upon request. Learn more about the City’s Hiring Policies and Accommodation Process.

Seniority level

  • Director

Employment type

  • Full-time

Job function

  • General Business and Business Development

Industries

  • Government Relations Services
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