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Paid Media And SEO Director

Blacksmith Agency LLC

Ottawa, ON

Own paid media and SEO outcomes for Blacksmith Agency clients, using channel judgment, account diagnosis, and management leadership remotely.

This Director of Performance Marketing leads specialists rather than building campaigns personally. You decide where budgets go as accounts scale, define the work standard, and ensure client reporting remains honest. The department serves multifamily, B2B, and technical verticals.

Key Responsibilities:

  • Manage strategist quality, development, reviews, and performance decisions
  • Define checks for audits and agency reporting
  • Audit attribution and GA4 accuracy across client accounts
  • Own underperforming account escalations and client calls
  • Set credible delivery expectations with sales

Requirements:

  • Seven or more years spanning paid media and SEO
  • Direct management experience with specialists or strategists
  • Working depth across Google Ads, GA4, Search Console, Meta, Microsoft Ads
  • Ability to explain a diagnosed account turnaround
  • Comfort serving as client-facing owner during underperformance

Bring agency leadership, cross-channel fluency, and accountable decision-making to Blacksmith Agency’s performance marketing department.

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Vacancy posted 11 hours ago
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