Sales Manager
Calgary TELUS Convention Centre
The Calgary TELUS Convention Centre is looking to hire a full-time Sales Manager in our Sales Department.
Reporting to the Senior Manager, Sales, the Sales Manager is responsible for driving business event growth by identifying, developing, and securing opportunities within an assigned market. This role combines strategic prospecting, relationship management, and market insight to expand revenue and strengthen the competitive position of the Calgary TELUS Convention Centre. It involves working across departments, building collaborative relationships with internal teams and external partners, and leveraging data to identify new business opportunities. The ideal candidate is a results-driven professional with a proactive mindset, strong relationship-building skills, and the ability to translate client needs into successful events.
Duties and Responsibilities
- Identify, prospect, and secure new business opportunities across a wide range of clients and event types.
- Develop and execute strategies to generate new revenue opportunities and support overall sales growth.
- Develop an annual sales activity plan, including financial targets, aligned with the annual sales budget.
- Build and maintain strong client relationships to grow market share and encourage repeat business.
- Manage the full sales cycle, including prospecting, qualifying leads, conducting sales meetings, and closing business opportunities.
- Respond to and follow up on inbound internal and external leads in a timely and strategic manner.
- Develop and deliver tailored proposals, presentations, and pricing strategies aligned with client needs.
- Negotiate contracts to maximize revenue and overall economic impact for the Calgary TELUS Convention Centre.
- Prepare and manage contracts, invoices, and deposits, ensuring accuracy and adherence to payment timelines.
- Collaborate with internal teams, industry partners, event planners, and suppliers to optimize business opportunities and ensure successful event delivery.
- Coordinate with clients, organizers, and suppliers to guide effective use of the facility and its services.
- Ensure seamless transition of accounts through detailed handover to the Event Management team for event execution.
- Utilize and maintain event management systems to ensure accurate client data, reporting, and communication across teams.
- Analyze post-event feedback to support continuous improvement and future business development.
- Stay current on industry trends, market conditions, and economic factors impacting the business events sector.
- Represent the Calgary TELUS Convention Centre at trade shows, conventions, and industry events to generate new business opportunities.
- Host client site visits and familiarization tours to showcase the facility and support the sales process.
- Travel as required to support client engagement, business development, and industry events.
- There will be times when you are required to work some overtime and weekends.
- Other duties as assigned.
Core Competencies
Negotiation - The ability to use proper influencing skills to obtain positive outcomes.
Prospecting - Understanding one’s own company and its offerings, the client’s business challenges, and the characteristics of the market in which it operates ensures that sales professionals work efficiently and participate in client conversions productively. This requires skills related to gathering and synthesizing client market intelligence, aligning one’s own company’s strengths and weaknesses towards solution creation, as well as developing and implementing an action plan.
Building Relationships - Builds both formal and informal professional relationships. Maintains and fosters relationships within, across, and external to organizational boundaries. Obtains and shares information, ideas, and problems. Solicits advice, support, championship, sponsorship, and commitment that result in smooth transitions of change and the development of mutually acceptable solutions.
Collaboration - Collaborates with other members of formal and informal groups in the pursuit of common missions, vision, values, and mutual goals. Places team needs and priorities above individual needs. Involve others in making decisions that affect them. Draws on the strengths of colleagues and gives credit to others’ contributions and achievements.
Thoroughness - Demonstrates attention to detail and accuracy. Defines and organizes tasks, responsibilities, and priorities. Takes responsibility for timely completion.
Initiative - Voluntarily takes the first steps to identify and address existing and potential obstacles, issues, and opportunities.
Communications for Results - Clearly and effectively transmit technical and business concepts, ideas, feelings, opinions, and conclusions orally and in writing. Listens attentively and for comprehension. Reinforces words through empathetic body language and tone.
Job-Related Skills
- Excellent customer service, negotiation, communication, organizational, problem-solving, and people skills.
- Demonstrated ability to adapt quickly to changes in priorities, remain productive under pressure, and effectively meet deadlines.
- Excellent written and verbal presentation skills.
- Enduring and establishing relationships within the corporate, association, and not-for-profit markets.
- Possess strong sales intelligence. Ability to manage the sales effort to develop, nurture and maintain strong ongoing relationships. Excellent understanding of relationship selling.
- Possess a high energy, positive attitude, and self-motivated team player.
- Event planning and logistics experience including audiovisual, décor, tradeshow, and catering services would be a definite asset.
- Proficiency in Microsoft suite of products.
- Previous experience using a CRM/event booking system and event floorplan software, with experience using Ungerboeck (Momentus) a bonus.
- Exceptional attention to detail to ensure accuracy and quality in all aspects of work.
Education
- Preferably a post-secondary education in a related field.
Experience & Requirements
- Legally entitled to work in Canada.
- 5+ years of industry-related experience in a similar position.
- Experience with the hospitality sales cycle would be considered an asset.
Core Company Success Traits
The Calgary TELUS Convention Centre:
- Is Calgary’s meeting place, bringing the community together in a central hub to connect, learn, innovate, celebrate, support, and grow.
- Connects Calgary with the global community; leveraging our assets to create opportunities that impact the lives of Calgarians and Canadians.
- Takes pride in our city and in delivering Calgary’s message of hospitality, prosperity, and enlightened growth to countless visitors.
- Is honored to promote Calgary to the world and to host hundreds of events each year.
- Is responsible for promoting Calgary by working with partners to build Calgary’s reputation as the destination of choice.
- Is committed to providing a productive, comfortable, sustainable environment to our guests and employees.
The Convention Centre offers a comprehensive salary and benefits program that includes life and dependent life insurance, short and long-term disability, health, and dental benefits, travel medical emergency insurance, a flexible spending account, an employee assistance program, a pension plan, flex and bonus hours, wellness programs, educational opportunities, and access to a fitness center.
Individuals interested in applying for this position can apply online with their resume and cover letter at This posting will remain open until the position has been filled. We thank all applicants for their interest.
$60k - $65k per year
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