Digital Marketing Strategy & Analytics - Digital Customer(Future Opportunity)
$80k - $120k per yearDeloitte
Job Type: Temporary Contract
Work Model: Hybrid
Reference code: 133857
Primary Location: Toronto, ON
All Available Locations: Toronto, ON; Calgary, AB; Edmonton, AB; Kitchener, ON; Ottawa, ON; Regina, SK; Saskatoon, SK; Vancouver, BC; Victoria, BC; Winnipeg, MB
Our Purpose
At Deloitte, our Purpose is to make an impact that matters. We exist to inspire and help our people, organizations, communities, and countries to thrive by building a better future. Our work underpins a prosperous society where people can find meaning and opportunity. It builds consumer and business confidence, empowers organizations to find imaginative ways of deploying capital, enables fair, trusted, and functioning social and economic institutions, and allows our friends, families, and communities to enjoy the quality of life that comes with a sustainable future. And as the largest 100% Canadian-owned and operated professional services firm in our country, we are proud to work alongside our clients to make a positive impact for all Canadians.
By living our Purpose, we will make an impact that matters.
- Have many careers in one Firm.
- Enjoy flexible, proactive, and practical benefits that foster a culture of well-being and connectedness.
- Learn from deep subject matter experts through mentoring and on the job coaching
--
This Senior Consultant role is designed for a high-performing digital strategist and marketing analytics professional who thrives in fast-paced, ambiguous environments and is energized by solving complex business problems at the intersection of strategy, data, and marketing operations. Offered as a fixed-term contract, the role embeds you directly within a client engagement in the cloud marketing space, where you will operate with the independence, executive presence, and structured thinking of a seasoned consultant.
You will function as a force multiplier for senior client leadership, serving as a trusted strategic advisor, owning executive communications, and ensuring continuity of vision across a complex, matrixed organization. This role is best suited for someone who is equally comfortable shaping go-to-market strategy, directing analytical workstreams, and translating complex marketing performance data into clear recommendations that drive decisions at the leadership level. You anticipate problems before they become crises, bring solutions rather than just issues, and hold yourself to an uncompromising standard of quality on every deliverable.
Please note: Working hours for this role are aligned to the Pacific Time Zone.
What will your typical day look like?
- Serve as a trusted strategic advisor to senior client stakeholders at the Senior Manager, Director to Vice President level, helping clients to frame strategic initiatives and options, evaluate tradeoffs, and make informed decisions.
- Structure ambiguous leadership questions into clear hypotheses, research agendas, and recommendations using consulting-style problem-solving frameworks.
- Lead the development of the periodic and annual marketing strategy by synthesizing internal performance data, external market trends, competitive dynamics, and customer insights.
- Conduct structured market and competitor research to sharpen points of view and tailoring recommendations for senior leadership.
- Partner with market research and cross-functional teams across marketing, go-to-market, product, risk, governance and finance to gather inputs, pressure-test ideas, align on strategic direction, and translate best practices into scalable playbooks and standardized workflows.
- Translate technical analysis and data-heavy inputs into concise, actionable narratives suited to executive consumption.
- Build and deliver executive-grade presentations and strategy briefs, and leadership comms with strong command of narrative structure, visual clarity, and logical flow for both executive-decision making and downstream alignment.
- Proactively identify opportunities to apply artificial intelligence solutions, including generative artificial intelligence and automation tools, across strategic planning, research, content development, and analytical workflows to increase the speed and quality of outputs and share reusable use cases and assets to drive adoption at scale.
About the team
This is your opportunity to work in the Technology and Transformation practice at Deloitte, embedded within a team that goes far beyond traditional business process outsourcing. We work shoulder-to-shoulder with clients, constantly adapting to the pace of change to ideate, innovate, and embed continuous advantage at the heart of their operations.
Our current engagement sits at the center of one of the most ambitious marketing strategy and operations transformations in the global technology sector. You will join a high-performing Deloitte team operating alongside senior client leadership, trusted as an integrated member of the client’s strategy function, not an arm’s-length advisor. You will also be part of building something new: a strategy and operations capability being stood up from the ground floor, which means your contributions will have direct, visible impact from day one.
Enough about us, let’s talk about you
Required Qualifications
- 4+ years of experience in digital strategy, marketing analytics, marketing science, or strategy and operations, developed in a consulting firm, agency, or in-house technology or cloud marketing environment.
- Proven ability to lead strategic projects end-to-end: framing the problem, structuring the analysis, aligning stakeholders, and delivering a clear recommendation to senior leadership without needing to be told how.
- Strong executive storytelling skills, with experience translating complex marketing performance data, market trends, and competitive insights into decision-ready narratives for Director and Vice President level audiences using Google Slides, Docs, and email.
- Hands-on technical fluency across the modern marketing data stack, including SQL for data extraction and validation, experience with ETL pipelines or data integration workflows, and proficiency in dashboarding platforms such as Tableau, Looker, Power BI, or equivalent tools for working with large, complex datasets.
- Familiarity with digital marketing frameworks and platforms, including marketing funnel measurement, campaign performance analytics, audience segmentation, first-party data strategy, and go-to-market planning across paid, programmatic, and digital channels.
- Experience directing analytical or technical resources: you set the strategic context, define the questions, quality-check the outputs, and translate findings into business implications.
- Comfort operating in large, matrixed, fast-moving technology organizations: you manage competing stakeholder priorities, adapt quickly to shifting business needs, and maintain momentum across multiple workstreams simultaneously.
- Proficiency in artificial intelligence productivity tools such as Gemini, Copilot, or equivalent platforms, with genuine curiosity about building new workflows and not just using existing ones.
- Bachelor’s degree in Business, Economics, Marketing, Engineering, or a related field.
Preferred Qualifications
- Experience in the technology sector, ideally within a large-scale marketing, cloud, or enterprise software organization.
- Familiarity with MarTech ecosystems and digital experience platforms, including content management systems, stakeholder management and customer data platforms, analytics platforms, and data activation tools such as Google Analytics 4, Adobe Analytics, Hightouch, or equivalent.
- Experience with cloud data platforms and data warehousing technologies such as BigQuery, Snowflake, Amazon Redshift, or equivalent environments.
- Familiarity with operating model design, content supply chain governance, or digital transformation roadmap development in a multi-market or global organization.
- Experience supporting or leading annual planning processes, including budget allocation, strategic prioritization, and executive-level governance frameworks.
- Experience leading teams or organizations through change, process transformation, or the build-out of a new function.
- Experience building or utilizing artificial intelligence, building agents or automated workflows to reduce manual effort and scale operational support.
- A Master of Business Administration, Master of Science in Marketing Analytics, or equivalent advanced degree is a plus but not required.
Total Rewards
The salary range for this position is $80,000 - $120,000, and individuals may be eligible to participate in our bonus program. Deloitte is fair and competitive when it comes to the salaries of our people. We regularly benchmark across a variety of positions, industries, sectors, targets, and levels. Our approach is grounded on recognizing people's unique strengths and contributions and rewarding the value that they deliver.
Our promise to our people: Deloitte is where potential comes to life.
Be yourself, and more.
We are a group of talented people who want to learn, gain experience, and develop skills. Wherever you are in your career, we want you to advance.
You shape how we make impact.Diverse perspectives and life experiences make us better. Whoever you are and wherever you’re from, we want you to feel like you belong here. We provide flexible working options to support you and how you can contribute.
Be the leader you want to beSome guide teams, some change culture, some build essential expertise. We offer opportunities and experiences that support your continuing growth as a leader.
Have as many careers as you want.We are uniquely able to offer you new challenges and roles – and prepare you for them. We bring together people with unique experiences and talents, and we are the place to develop a lasting network of friends, peers, and mentors.
The next step is yours
At Deloitte, we are all about doing business inclusively – that starts with having diverse colleagues of all abilities. Deloitte encourages applications from all qualified candidates who represent the full diversity of communities across Canada. This includes, but is not limited to, people with disabilities, candidates from Indigenous communities, and candidates from the Black community in support of living our values, creating a culture of Diversity Equity and Inclusion and our commitment to our AccessAbility Action Plan , Reconciliation Action Plan and the BlackNorth Initiative .
We encourage you to connect with us at View email address on careers.deloitte.ca if you require an accommodation for the recruitment process (including alternate formats of materials, accessible meeting rooms or other accommodations) or View email address on careers.deloitte.ca for any questions relating to careers for Indigenous peoples at Deloitte (First Nations, Inuit, Métis).
When you apply, we will review your application using Deloitte's Global Talent Standards to ensure a consistent recruitment experience. Our recruitment advisors and hiring teams will utilize human screening combined with AI technology to help identify the skills and qualities that matter most to our business, while safeguarding your privacy and using AI responsibly.
Deloitte Canada has 20 offices with representation across most of the country. We acknowledge that Deloitte offices stand on traditional, treaty, and unceded territories in what is now known as Canada. We recognize that Indigenous Peoples have been the caretakers of this land since time immemorial, nurturing its resources and preserving its natural beauty. We acknowledge this land is still home to many First Nations, Inuit, and Métis Peoples, who continue to maintain their deep connection to the land and its sacred teachings. We humbly acknowledge that we are all Treaty people, and we commit to fostering a relationship of respect, collaboration, and stewardship with Indigenous communities in our shared goal of reconciliation and environmental sustainability.
$80k - $120k per year
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