Chargé(e) Marketing Energie F/H
Sonepar
At Gescan, we leverage our strong global resource base, our local expertise, and our family-oriented values to deliver the best service to our customers and suppliers.
We are a proud member of the Sonepar Group, the world's largest privately-held electrical distributor. In Canada, we are represented by 6 locally managed electrical and industrial distributors and have over 110 locations with coverage in 9 provinces.
To explore and learn more about Sonepar opportunities, please visit
You will be joining a market leader with over 40 years of experience to help you elevate your potential.
You will be working for the world's #1 privately held business to business distributor of electrical products and related solutions.
A chance to get involved in the forever growing electrical industry.
We house the largest inventory to better service our customers and deliver on sales commitments.
Reporting to the Marketing Director, you are a creative marketing and communications professional with experience crafting clear and compelling content. You have a knack for copywriting in support of marketing campaigns that drive customer acquisition. You possess exceptional communication skills with quality of work and attention to detail at the forefront of everything you do.
As a marketing specialist, you will be responsible for developing and executing integrated marketing communication plans working collaboratively across a diverse team of specialists. You will research and communicate technical product information through various channels including web, print, video, social and email. You will produce engaging content whether it is text, visual or auditory, for both internal and external audiences.
Lead, develop, implement and continuously improve communications/marketing activities.
- Maintain a high volume of quality content for all promotional materials and write ad copy for marketing campaigns customized to the audience and medium of communication.
- Implement internal communications strategy including writing bi-monthly corporate newsletters and employee profiles.
- Research, plan and execute on specific communication initiatives including writing content for the company website, infographics and blog.
- Provide front-end web support to maintain all webpages and ensure content uses best practices in keyword planning and search engine optimization.
- Leverage digital insights (e.g. Google Analytics) to inform topics and direction of content creation.
- Manage email marketing campaigns and editorial calendar on a regular basis.
- Track and report on the effectiveness of all communication strategies and come up with innovative solutions to better share our message and brand.
- Adhere to the company communications style guide to produce high-quality, error free content.
- Responsible for CRM training and engagement with sales associates.
- Education & Training
- Diploma or degree with a specialization in Marketing, Communications, Journalism or similar field.
- Strong Microsoft Office skills.
- Previous experience with Content Management Systems considered an asset.
- Expert in AP writing style and superb verbal, writing, editing and proofreading skills.
- Strong project management skills and the ability to manage multiple projects at one time in a fast-paced environment.
- Photo and video editing skills are considered an asset.
We offer a competitive salary, plus a full set of benefits, including:
Medical, Dental, Vision, Health Spending Account & RRSP matching.
Employee Assistance Program, Tuition Reimbursement, Employee Discounts and a career path.
Regardless of your benefits program, you will receive company paid Life Insurance, and employee paid disability.
We recognize however that salaries are often driven by market forces in the local area where a candidate is based and accordingly the salary range may not apply outside of British Columbia.
Social Media:
Website:
Twitter: @gescanwest
Facebook: Gescan Canada
YouTube: Sonepar places the planet and diversity and inclusion at the core of its vision driving our business ethos.
Today, Sonepar is the leading distributor of energy-efficient products, pioneering the energy transition and making sustainability a priority. At Sonepar, we firmly believe that every action is crucial in safeguarding the environment, driving our commitment to a more sustainable future. We have accelerated our own transition to efficient generation and use of electrical energy across our business and champion the innovation of sustainable solutions in the market.
This commitment is tangible in our detailed Global CSR report, to learn more please visit .
Sonepar has been recognized as a Diversity Leader by the Financial Times’ 2024 Diversity Leaders ranking and was awarded GEEIS Certification in 2022. Diversity and Inclusion (D&I) is a central focus of our global, strategic impact plan. We value diversity and inclusion in the workplace because it allows us to better meet the needs of the communities we serve. It helps us foster greater creativity, breadth of experience, and it’s essential to our success as an organization. All qualified individuals, regardless of race, ethnic or national origin, colour, religion, sex, sexual orientation, age, marital status, neurodiversity, disability status, gender identity, veteran status or any other aspect which makes them unique are encouraged to apply.
For more information about our Inclusion and Diversity initiatives, please visit .
Accommodation is available to all applicants upon request. Start an exciting new career and enjoy a number of benefits by applying online.
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