Account Manager Grocery

Valsoft is looking for an Account Executive to join our team in Canada.

Established in Canada in 2015, Valsoft has grown to a global portfolio of 118+ companies, acquiring and developing vertical market software companies, enabling each business to deliver the best mission-critical solutions for customers in their respective industries. A key tenet of Valsoft’s philosophy is to invest in well-established businesses and foster an entrepreneurial environment that molds companies into leaders in their respective industries. Valsoft looks to buy, hold and create value through long-term partnerships with existing management.

Unlike private equity and venture capital firms, we are Entrepreneurs who Buy , Enhance and Grow Software Businesses. We form a strategic alliance with existing management teams. We recognize the dedication and perseverance required to create a firm and place a premium on customers’ and workers’ well-being over short-term goals.

We mean it when we say people are our greatest assets, so investing in them is our number one priority. Ask-Nova is a mobile-first, AI-powered sales assistant for field sales teams . It helps reps prepare for meetings, surface relevant CRM and market insights, capture call summaries, and follow up faster, all directly from their phone.
We started in life sciences , where field sales and compliance create real friction, and now have our first enterprise customer live with 100+ reps . We’re focused on expanding adoption in life sciences while selectively testing other field-heavy verticals as we identify repeatable product-market fit.
Ask-Nova is a startup spun out of Valsoft , a long-term operator of vertical software businesses with deep domain expertise and distribution across 40+ verticals.

This is our first sales hire . You’ll work directly with the CEO and product team to close early customers, shape the sales motion, and help define how Ask-Nova scales.
You’ll sell primarily into mid-market life sciences customers (pharma and adjacencies like medtech, veterinary, and specialty suppliers) initially, with the opportunity to open new verticals as the product expands. This role is ideal for someone who enjoys selling early-stage products , influencing messaging and roadmap, and building the foundation of a sales function.
Success in the first 3 months looks like closing the next wave of paying customers, refining our ICP and value proposition, and helping establish a repeatable sales motion.

Run deals end-to-end: discovery → demo → close (with founding team support)
Close the next wave of mid-market and enterprise customers
Help refine ICP, pricing, and value proposition
Test and validate new vertical use cases beyond life sciences
Help define the playbook for future sales hires

3–8+ years of B2B SaaS sales experience (mid-market or enterprise)

• Comfortable selling a very early-stage product with evolving messaging
• Excited to be an early commercial hire, not rep #25

Backed by a profitable, long-term operator (Valsoft)
Opportunity to influence product direction and GTM strategy
Clear path to grow as our sales and product grows
Help define a new category of AI-native, mobile-first sales workflows