Marketing Creative Producer (remote)

At HelloFresh, we want to change the way people eat forever by offering our customers high-quality food and recipes for different meal occasions. Now, we are a global food solutions group and the world's leading meal kit company, active in 18 countries across 3 continents. Our weekly boxes full of exciting recipes and fresh ingredients have blossomed into a community of customers looking for delicious, healthy, and sustainable options. We are looking for a Creative Manager who will oversee bringing the HelloFresh, Chefs Plate, and Factor brand visions to life in consumer facing creative assets and help fuel our growth in the Canadian market. Reporting into the Director of Brand, the Creative Manager will be the head of our Canadian in-house creative team bringing to life creative and design solutions across multiple areas within brand and performance marketing, retention and in-box experience, as well as product and operations.

Lead and develop an in-house and freelance creative team of designers, copywriters, and creative operations to create breakthrough marketing assets across online and offline channels (paid social, display, affiliate, web, CRM, direct mail, OOH, print) and key product and operations assets (packaging, recipe cards, and vehicle designs).

Be a thought leader, advocating and experimenting on the latest best practices, tools, and trends within the industry to continuously optimize creative work, operate efficiently, and keep HelloFresh at the forefront of the industry.

Champion the brand voice and standards by upholding brand guidelines across assets for a cohesive visual strategy and tone in all channels.

Drive a thoughtful triple brand approach between HelloFresh, Chefs Plate, and Factor to ensure creative distinctiveness within our portfolio.

Be responsible for the intake and on time delivery of creative assignments, managing team resources and prioritizing simultaneous projects for a variety of stakeholders.

Analyze the performance of marketing creative assets across different channels and make data-driven recommendations for creative improvements.

Identify and drive key areas where design thinking can positively impact the business and elevate creative effectiveness across brands.

Partner with cross-functional teams (marketing, product, culinary, operations) to ensure consistent brand messaging and a seamless customer journey across all creative touchpoints.

Regularly connect and collaborate with key global and US creative team stakeholders on best practices, creative direction, and share strong work across markets.

Recruit and manage a team of freelancers as required.

Highly collaborative, entrepreneurial, driven by creative excellence and a self-starter.

You have no ego when it comes to working on small projects - you inherently understand that everything we create impacts our customers and recognize that speed to market is critical.

Able to orchestrate projects of varying levels of complexity, as well as scope, and get great work done, on time.

You can take on complex creative issues and find ways to roll out solutions from concept to execution across multiple platforms. You know that part of being a brilliant creative is taking, and receiving, critique. 6+ years of design experience creating a diverse range of print and digital designs, including 2+ years as a Senior Designer or Art Director.

• 1-2 years of leadership experience with leading a team of creatives. (Relevant experience working with consumer facing brands and B2C assets across digital, video, and print. Experience in food and beverage is a plus.
• Experience drafting business cases around creative resourcing, creative business impact, and overall value of design for senior stakeholders
• Experience pitching design thinking and concept ideas to senior stakeholders
• Strong experience with Adobe programs such as Figma, InDesign, Photoshop, Illustrator - Adobe Premiere is a plus!
• Proven working experience with Animation software: AfterEffects.
• Experience with motion/animation for multiple channels including digital, display, and email marketing activities.
• An understanding of different marketing channel objectives from offline to online channels and their role in driving awareness, conversion, and retention.
• Basic to intermediate knowledge of HTML/CSS/CMS/Wordpress, (Front end web development experience a plus)
• UX experience and understanding
• Experience with food photography and videography is an asset
• Knowledge of marketing analytics and A/B testing is an asset
• Experience working in a fast-paced, startup/scale up environment is an asset

Health & Wellness Health & Dental benefits from day 1, a Health Spending Account, and unlimited access to the Headspace app to meet your self-care needs.

Vacation & PTO Time off is also an important part of self-care! We offer generous vacation and PTO to help you create a good work-life balance.

A parental leave top-up program for expectant parents

WFH Allowance

A one time fund to help you set up or improve your home office

From team socials to engaging company days, you'll have plenty of opportunity to experience the fun!

Diversity & Inclusion Initiatives

With impactful ERG's like FreshPride, Women Empowered and LIMES, we are committed to our diversity, equity & inclusion efforts

Food Puns

Flexible Hybrid Approach

At HelloFresh, we know that flexible work arrangements are essential in enabling you to do your best work, while balancing your personal and life needs. Offering remote work flexibility, along with the opportunity to interact and collaborate in the office are all a part of creating a great employee experience.

To meet these needs, we are pleased to provide Flexible Hybrid work. Flexible Hybrid is a people-first approach that is based on choice, trust, personalization, and empowers teams to choose when and how often they work from the office and work from home, in addition to team days and company days. This means a minimum of 2 days in office per week, with most teams in office between 2-3 days a week.

It's no surprise that as a food company, we use many ingredients that may be considered common allergens (i.e. peanuts, tree nuts, milk, etc.). If you have any concerns with being exposed to any particular food ingredients, including meat, please disclose this during the hiring process.

We are committed to celebrating all dimensions of diversity in the workplace equally and ensuring that everyone feels a sense of inclusion and belonging. We also aim to extend this commitment to the partners we work with and the communities we serve. Our diverse employee population enables us to connect with our customers and turn their feedback into meaningful action - from developing new recipes to constantly improving our process of getting dinner to our customers' homes. Our culture attracts top talent with shared values and forms the foundation for a great place to work! At HelloFresh, we embrace diversity and inclusion. We are an equal-opportunity employer and do not discriminate on the basis of an individual's race, national origin, color, gender, gender identity, gender expression, sexual orientation, religion, age, disability, marital status, or any other protected characteristic under applicable law, whether actual or perceived. As part of the Company's commitment to equal employment opportunity, we provide reasonable accommodations, up to the point of undue hardship, to candidates at any stage, including to individuals with disabilities. HelloFresh is committed to the principles of equal employment opportunity and providing reasonable accommodations to candidates with disabilities.