Advertising Media Planner
$60k - $75k per yearSyneos Health is seeking a Search Media Planner. This position plays an important role in activating our media buys within each channel through flawless execution. Passion for great performance is a must – the ideal candidate will proactively assist the team on a variety of tasks for existing campaigns while helping to craft new setup initiatives.
Assist the search media paid advertising planning, buying, and optimization of campaigns across multiple platforms, including Google Ads and Microsoft Ads including QAs and campaign optimizations.
- Conduct regular check-ins with the Search Supervisor to report on campaign performance and recommend strategic adjustments.
- Partner with other media planning, media buying, and analytics departments to provide sound, research-based campaign strategies, plans and implementation approaches that drive tangible client business impact.
- Leverage data-driven approach to analyze campaign performance and derive insights and strategic recommendations to improve KPIs and campaign results.
- Listen and stay engaged with relevant social discussion about our clients, competitors, and/or industry
- Nurture key relationships with platform reps to increase opportunities and remain up to date on pharmaceutical and healthcare branded and unbranded content regulations and restrictions
Bachelor’s degree in Marketing, Business, or a related field
- 2+ years' experience in development, planning, activation, management, optimization, and measurement of paid search media advertising campaigns based on client goals and KPIs
- Strong in-platform experience across major search platforms including (but not limited to): Google Ads and Microsoft Ads
- Proven track record of successfully managing complex media activations with quick turn around times
- Experience with successfully executing campaigns in all three stages of the sales funnel; The annual base salary for this position ranges from $60,000 to $75,000 CAD. In addition, some positions may include eligibility to earn commissions/bonus based on company and / or individual performance.
At Syneos Health, we are dedicated to building a diverse, inclusive and authentic workplace. We also encourage you to join our Talent Network to stay connected to additional career opportunities.
We are powered by Syneos Health, a global professional services organization designed to help the biopharmaceutical industry shorten the distance from lab to life®. We are able to help our customers make important decisions within their business due to our unique understanding of the complexities that come along with working in the healthcare industry. W o r k H e r e M a t t e r s E v e r y w h e r e | How are you inspired to change lives?
Syneos Health companies are affirmative action/equal opportunity employers (Minorities/Females/Veterans/Disabled)
Vacancy posted 16 hours ago
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