Director of Email Marketing at Bloom Agency

Elevate your career as the Director of Email Marketing at Bloom, an innovative agency committed to flexibility and excellence. This role encompasses full ownership of email marketing services, driving engagement and client satisfaction. As the Email & SMS Marketing Practice Lead, you will orchestrate high-impact campaigns utilizing platforms such as Klaviyo and Mailchimp. Your leadership will guide strategic planning, execution, and performance analysis, while mentoring a small team of freelancers. The role emphasizes client collaboration to expand service offerings and address unique marketing needs. Key Responsibilities: • Lead comprehensive email marketing initiative from strategy to delivery • Develop tailored communications and lifecycle strategies • Interpret performance data to refine marketing tactics • Facilitate sales support and client proposals for service expansion • Manage quality standards for freelancers and projects Requirements: • 4+ years of practical email marketing know-how • 1+ year in a relevant agency or client-focused role • Proficient in Klaviyo and Mailchimp, Salesforce as a benefit • Strong grasp of email deliverability and audience segmentation • Bilingual in French and English for effective client communication Harness your email marketing expertise to drive growth and innovation at Bloom, where you will be a key player in our success. #J-18808-Ljbffr