Marketing Manager - 19 Month Contract - Corporate Office (Vancouver, BC)
Elevate Search Group, Llc
Join this award-winning, Vancouver, BC based Hospitality group as Marketing Manager . Reporting to the Senior Marketing Manager, the role of this 19-month maternity leave contract is to lead the development, communication, and execution of a broad range of initiatives that maintain and build on the strengths of the brand.
If you are an energetic, marketing savvy, team-oriented individual who enjoys the restaurant industry, thrives in a fast-paced environment, has excellent communication and organizational skills plus an incredible eye for detail and flawless execution, this position may be for you. We are looking for someone who is ready to jump into and enjoys working in a collaborative environment.
Responsibilities:
Core Menu
· Working with internal stakeholders, leads the development and execution of our core menu and select stand-alone sales building promotions. Includes establishing timelines, creative briefs & creative execution, proofing, leading competitive research, marketing materials for menu testing & surveying, internal communications to our restaurants, executing added value media (PR & media kits)
· Lead the collection and analysis of competitive and industry research including online research, market surveying, summarizing, and presenting results.
· Develop and lead the execution of programs geared towards guests such as annual Fundraisers and new menu launches
· Local Store Marketing
· Provide on-going marketing support for all locations. Includes: planning, creative execution, media and developing toolkit/ad templates providing turnkey solutions.
Guest Relations
· Collect information & assist with responding to marketing related guest feedback as submitted across a number of digital channels
· Work with Online Review Management platform to analyze data, respond to escalations and support restaurants with their online presence.
Corporate Social Responsibility, Special Events & Sponsorship
· Identify opportunities that align with brand positioning/target audiences.
· Develop & coordinate the execution of charitable programs â including long-standing relationships with charities, foundations, and other specialty groups
· Develop & coordinate the execution of sponsorship
· Includes but not limited to, creative brief writing, working with external agency partners and contractors to develop creative assets and media plans.
· Work with internal/external stakeholders & agency partners to ensure execution brand standards. Includes following menu phase timelines, photo shoots, creative execution & proofing, in conjunction with their Marketing team.
Special projects as assigned.
$75k - $85k per year
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