Senior Sponsorship Consultant
Momentum Worldwide
Job Responsibility:
Toronto, Ontario, Canada
WHAT ARE WE LOOKING FOR The Senior Sponsorship Consultant will be a trusted advisor to the client, helping develop the architecture of sponsorship strategy that will help drive their business forward. Momentum is looking for an intellectually curious self-starter and strategic thinker, who is adept at leading projects and day-to-day communications with internal and external stakeholders at all levels. Knowledge of and passion for the sports and entertainment landscape is preferred, and experience in sponsorship marketing, either from a brand, agency or property perspective, would be even better.
HERE'S WHAT YOU'LL DO (RESPONSIBILITIES)
Business Acumen & Subject Matter Expertise
- Serves as overall agency sponsorship analytics lead
- Coaches and mentors Associate Sponsorship Strategists and Sponsorship Strategy Interns
- Defining success and benchmark goals for new programs including sponsorship evaluation methodology, scorecarding, measurement reporting and KPI development
- Drives development of agency documents including sponsorship analysis playbook
- Identify and support areas of agency sponsorship tool development or methodology enhancement
- Manages client deliverables related to sponsorship strategy
- Develops and delivers strategic POVs/sponsorship evaluations and presentations through effective use of creative storytelling and qualitative and quantitative analyses
- Audits current investments and provides optimization recommendations and roadmaps
- Analyzes complex datasets to ensure clients' sponsorship investments are strategically-aligned
- Segmentation Analysis, looking at ways to segment audiences and identifying connections across various marketing channels
- Strategic prioritizing of strategies and recommendations based on ROI calculations
- Crafts tailored negotiation strategies to support clients in securing optimized partnership deals
- Supports client-servicing on all elements of the sponsorship lifecycle
- Drives day-to-day client communication as needed
- Liaison with Business Leadership team
- Primary sponsorship team lead for partner relationship and rights management
- Develops sponsorship agreements in collaboration with clients' legal departments
- Coordination of standardized processes for vehicle and financial logistics
- Maintains pulse on industry trends and category developments
- Research lead to help craft thought leadership pieces including industry POVs and case studies
- Knowledge mapping and insights creation through third party and client data
- Collaborates with inter-disciplinary agency teams and external stakeholders
- Contribute SME and insights to drive ideation for creative brand activations alongside teams of business leaders, strategists, creatives, and integrated producers.
- Leverage creative problem-solving ability to aid in the agency's development of solutions to solve clients' brand and business challenges.
- Conduit to working relationship among disciplines within Strategy & Insights Collective such as Research, Strategy, Measurement & Analytics
- Contribute to various internal and external projects to broaden the agency scope within the sponsorship consulting discipline (related to both existing clients as well as new business efforts- RFP responses/pitches/etc.)
- Supports Momentum's Be One values - seeks to be a good teammate.
- Contribute to an environment that facilitates mutual respect and partnership across functions, and facilitates innovative thinking, appropriate risk taking, and open lines of communication.
- Supports Momentum's values
- All other duties as assigned
HERE'S WHAT WE'RE LOOKING FOR (QUALIFICATIONS & REQUIREMENTS )
- Bachelor's degree required. Preferably in Marketing, or a related field of study.
- Knowledge and passion to work in the sports & entertainment industry with 5-7 years of client leadership/client management and sponsorship experience
- Sports Sponsorship and/or Experiential experience
- Agency or other relevant sponsorship experience strongly desired.
- Exceptional relationship and influencing skills
- Negotiation experience on partnership and sponsorship deals preferred.
- Experienced in strategic thinking and ability to see, articulate and drive to the big picture
- Passion and solution orientated approach to problem solving
- Strong verbal & written communication skills and adept at communicating effectively with clients.
- Familiarity with the structure of sponsorship agreements, considered to be an asset
- Knowledge/ experience within the automotive industry, considered an asset
- Proven ability to develop and deliver Powerpoint presentations, reports, and other deliverables to clients and other internal/external stakeholders
- Experience in developing proposal/contract evaluations, measurement plans, and/or frameworks, considered to be an asset
- Displays natural intellectual curiosity - always seeks to understand the why.
- Ability to perform well in a fast-changing environment.
- Exceptional client management skills and the ability to multi-task.
- A passion to help and develop people - making yourself readily available to answer questions and offer support, and the ability to motivate people to succeed
- Experience in leading teams to accomplish a shared objective.
ABOUT US - MOMENTUM WORLDWIDE Momentum is an agency of doers. We make the industry's most disruptive, entertaining, shareable, unforgettable experiences for our clients and their fans. We do it by bringing people closer to what they love, in original and unexpected ways. Whether it's a physical activation, a virtual experience, or a piece of unique branded content, it's all part of what we call the Total Brand Experience ideas that solve business challenges, through best-in-class Consulting, Strategy, Analytics, Experience Design, and Production.
We want you to help brands do amazing, unprecedented, wild things, creating experiences that people never forget.
WHAT CAN YOU EXPECT FROM MOMENTUM
At Momentum, we expect our employees to embody our values! Our Core Values of Be One, Do Great Work, Have Fun, Give Back and Grow empower an environment where we challenge ourselves professionally and encourage each other personally. At Momentum, we make our differences matter! Who we are matters. We choose to hire diverse voices from all walks of life. We choose to make our culture one where everyone can be their authentic self and speak in their voice. We choose to give each other permission to get things wrong, so we can learn to make them right. We choose to celebrate the bravery of our peers and we choose to be collectively responsible. At Momentum, we make our actions matter! Making it matter means always choosing the sustainable option. It means designing waste out from the start. It means working with the right materials. Sourcing locally, innovating off-the-shelf solutions and reusing and repurposing. It means powering smarter. Traveling less. And only working with vendors who do the same. Make it matter means becoming the first experiential agency in the world to receive 2 ISO certifications. At Momentum, we make our people matter! We choose to make your workplace part of your wellbeing. We choose a hybrid work model. We choose no meeting Fridays. We choose to let ourselves take as much Time Well Taken (vacation) as we need. We choose education programs that help our people develop professionally and personally. We choose tuition reimbursement. We choose to match your 401K. We choose to make your financial wellbeing our priority. We choose to make our people's lives matter. MOMENTUM BENEFITS
- Flexible Time Off (our flexible benefits plan that allows you take the time you need)
- Hybrid Work model - ability to work from home or in office
- Holidays and Winter Break (agency closes between Christmas and New Years holidays)
- No meeting Fridays
- Curated DE&I programs and initiatives
- Medical, Dental and Vision plans
- Short- and Long-term disability
- EAP - Employee Assistance Plan
- Tuition Reimbursement
- Work from Home stipend
- Referral bonuses
- Training and development opportunities
- Flexible Spending Account
- Health Saving Accounts
At Momentum Worldwide, we value diversity and the uniqueness of all people. We thrive in an inclusive environment, and we recruit, hire and promote without regard to race, gender, age, color, gender identity, gender expression, sexual orientation, ethnic or national origin, citizenship, religion, sexual preference, military or veteran status, marital status, family status, physical or mental disability - or any other legally protected categories as set forth in the applicable state, federal or local laws. This policy applies to all aspects of employment including training, compensation, benefits and all other privileges of employment.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at [email protected] . This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered. #LI-KD #LI-HYBRID
$74k - $105k par année
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