B2b Marketing Lead Brightorder
BrightOrder Inc.
Lead hands-on B2B marketing at remote Canadian company BrightOrder, using demand generation, AI tools, and revenue-focused reporting.As Marketing Team Lead, you will own BrightOrder’s practical marketing plan while executing campaigns, writing messaging, and interpreting performance data. You will mentor two specialists across digital growth marketing and market research. The work connects closely with Sales, Product, Customer Experience, and the President, supporting fleet maintenance software and telematics.Key Responsibilities:
Build integrated plans with priorities, owners, and timelinesDevelop campaigns generating qualified Sales opportunitiesConnect HubSpot attribution and reporting to revenueMaintain consistent brand messaging across channelsMentor specialists through feedback and collaborationRequirements:
Seven or more years of hands-on B2B software marketingExtensive use of AI platforms and applicationsDemand-generation experience using data for improvementStrong writing and editing skills for complex productsWorking depth in HubSpot, GA4, SEO, and email marketingBring strategic direction, hands-on execution, AI fluency, and B2B demand-generation expertise to BrightOrder’s marketing team.
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Build integrated plans with priorities, owners, and timelinesDevelop campaigns generating qualified Sales opportunitiesConnect HubSpot attribution and reporting to revenueMaintain consistent brand messaging across channelsMentor specialists through feedback and collaborationRequirements:
Seven or more years of hands-on B2B software marketingExtensive use of AI platforms and applicationsDemand-generation experience using data for improvementStrong writing and editing skills for complex productsWorking depth in HubSpot, GA4, SEO, and email marketingBring strategic direction, hands-on execution, AI fluency, and B2B demand-generation expertise to BrightOrder’s marketing team.
#J-18808-Ljbffr
Vacancy posted 53 minutes ago
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